{"product_id":"harman-switch-azure-125-120-colour-film","title":"Harman Switch Azure 125 120 Colour Film","description":"\u003cp data-start=\"0\" data-end=\"43\"\u003e\u003cstrong data-start=\"0\" data-end=\"43\"\u003eHarman Switch Azure 125 120 Colour Film\u003c\/strong\u003e\u003c\/p\u003e \u003cp data-start=\"45\" data-end=\"410\"\u003eExplore a new world of creative colour photography with \u003cstrong data-start=\"101\" data-end=\"128\"\u003eHarman Switch Azure 125\u003c\/strong\u003e, an experimental colour negative film designed to transform everyday scenes into bold, surreal images. Produced by Harman Technology, this innovative film is part of a growing range of creative colour stocks aimed at photographers who want to experiment and push visual boundaries.\u003c\/p\u003e \u003cp data-start=\"412\" data-end=\"805\"\u003eRated at \u003cstrong data-start=\"421\" data-end=\"432\"\u003eISO 125\u003c\/strong\u003e, Switch Azure is ideal for daylight photography and bright conditions. What makes this film unique is its \u003cstrong data-start=\"539\" data-end=\"566\"\u003ecolour-switching effect\u003c\/strong\u003e, where the colour couplers are rearranged to produce unexpected tonal shifts. Blues may appear orange, yellows can become vivid azure, and reds often shift toward purple or blue—turning familiar scenes into something striking and unusual.\u003c\/p\u003e \u003cp data-start=\"807\" data-end=\"1159\"\u003eDesigned for \u003cstrong data-start=\"820\" data-end=\"849\"\u003e120 medium format cameras\u003c\/strong\u003e, the film uses the standard \u003cstrong data-start=\"878\" data-end=\"913\"\u003eC-41 colour development process\u003c\/strong\u003e, making it easy to process at most photo labs. The creative nature of the film means that results can vary depending on lighting conditions, colour palettes, and scanning methods, giving photographers plenty of room for artistic experimentation.\u003c\/p\u003e \u003cp data-start=\"1161\" data-end=\"1372\"\u003eFrom vibrant city scenes to imaginative portraits and abstract landscapes, Switch Azure encourages photographers to reinterpret the world around them and embrace a more experimental approach to film photography.\u003c\/p\u003e \u003cp data-start=\"1374\" data-end=\"1391\"\u003e\u003cstrong data-start=\"1374\" data-end=\"1391\"\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e \u003cul data-start=\"1392\" data-end=\"1767\"\u003e \u003cli data-section-id=\"19rh8xh\" data-start=\"1392\" data-end=\"1437\"\u003e \u003cp data-start=\"1394\" data-end=\"1437\"\u003eCreative \u003cstrong data-start=\"1403\" data-end=\"1435\"\u003eISO 125 colour negative film\u003c\/strong\u003e\u003c\/p\u003e \u003c\/li\u003e \u003cli data-section-id=\"og0yd2\" data-start=\"1438\" data-end=\"1473\"\u003e \u003cp data-start=\"1440\" data-end=\"1473\"\u003e\u003cstrong data-start=\"1440\" data-end=\"1471\"\u003e120 medium format roll film\u003c\/strong\u003e\u003c\/p\u003e \u003c\/li\u003e \u003cli data-section-id=\"fosmi5\" data-start=\"1474\" data-end=\"1526\"\u003e \u003cp data-start=\"1476\" data-end=\"1526\"\u003eUnique colour-switching effect for surreal tones\u003c\/p\u003e \u003c\/li\u003e \u003cli data-section-id=\"1md2kxa\" data-start=\"1527\" data-end=\"1595\"\u003e \u003cp data-start=\"1529\" data-end=\"1595\"\u003eBlues render as orange, yellows as azure, reds as purple or blue\u003c\/p\u003e \u003c\/li\u003e \u003cli data-section-id=\"hwiro5\" data-start=\"1596\" data-end=\"1649\"\u003e \u003cp data-start=\"1598\" data-end=\"1649\"\u003eStandard \u003cstrong data-start=\"1607\" data-end=\"1626\"\u003eC-41 processing\u003c\/strong\u003e for easy development\u003c\/p\u003e \u003c\/li\u003e \u003cli data-section-id=\"mx6l9l\" data-start=\"1650\" data-end=\"1720\"\u003e \u003cp data-start=\"1652\" data-end=\"1720\"\u003eIdeal for experimental, street, portrait, and creative photography\u003c\/p\u003e \u003c\/li\u003e \u003cli data-section-id=\"adcwvp\" data-start=\"1721\" data-end=\"1767\"\u003e \u003cp data-start=\"1723\" data-end=\"1767\"\u003eBest suited to daylight or well-lit scenes\u003c\/p\u003e \u003c\/li\u003e \u003c\/ul\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":57479989920118,"sku":"111304","price":10.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/files\/2e0030aa-040d-425d-839f-541df33a82e9.jpg?v=1773659615","url":"https:\/\/www.cambrianphoto.co.uk\/products\/harman-switch-azure-125-120-colour-film","provider":"Cambrian Photography","version":"1.0","type":"link"}