{"title":"INACTIVE - Sigma new year savings - 2024 - SIG40","description":"","products":[{"product_id":"sigma-16mm-f1-4-dc-dn-sony-emount","title":"Sigma 16mm f1.4 DC DN - Sony E-mount","description":"\u003cp\u003e\u003cspan\u003eDesigned specifically for mirrorless cameras, the Sigma 16mm f\/1.4 Contemporary lens offers image clarity that rivals Sigma’s premium ‘Art’ range. A bright aperture of just f\/1.4 makes shooting in low-light a breeze, while also offering greater depth-of-field control. This version of the lens is for Sony E mount mirrorless cameras, such as the Sony A6500 or A7 series (in cropped sensor mode).\u003c\/span\u003e\u003c\/p\u003e","brand":"Sigma UK LTD","offers":[{"title":"Default Title","offer_id":5763447324701,"sku":"402965","price":389.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1644686.jpg?v=1737330672"},{"product_id":"sigma-30mm-f1-4-dc-dn-lens-sony-e-mount","title":"Sigma 30mm f1.4 DC DN Lens - Sony E Mount","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003ch3\u003eOffering an opportunity to experience the fun\u003c\/h3\u003e\n\u003ch3\u003eof shooting wide open, with F1.4 brightness\u003c\/h3\u003e\n\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003eSIGMA 30mm F1.4 DC DN | Contemporary large-aperture standard lens gives owners of mirrorless cameras the opportunity to experience the fun of shooting wide open, with F1.4 brightness. Photographers will enjoy the beautiful bokeh effect that only a large-aperture lens can offer and the exceptionally sharp optical performance expected from a fine prime lens. Leveraging SIGMA’s latest technologies and design insights, this new lens fulfills the concept of the Contemporary line, in which varied elements come together in optimal balance.\u003cbr\u003eA prime lens with a focal length of around 50mm and F1.4 brightness offers an angle of view very similar to human vision. The photographer can use the shallow depth of field at wide-open aperture to take stunning portraits and tabletop still life shots. Or he or she can close the aperture for greater depth of field and shoot landscapes or snapshots. In this way, standard lenses allow photographers to enjoy so many of the fundamental methods of photography and have thus been favorites for decades. Photographers can experience F1.4 brightness and standard lens functionality with a 35mm equivalent focal length of 60mm on the Micro Four Thirds system and 45mm on the Sony E-mount and Canon M Mount","brand":"Sigma UK LTD","offers":[{"title":"Default Title","offer_id":34633553641627,"sku":"302965","price":319.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/pphoto_30_14_c016_s_01_ccb44908-8b3e-444b-bf0e-0f321a05bab0.jpg?v=1737330675"},{"product_id":"sigma-30mm-f1-4-dc-dn-lens-micro-four-thirds-mount","title":"Sigma 30mm f1.4 DC DN Lens - Micro Four Thirds Mount","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003ch3\u003eOffering an opportunity to experience the fun\u003c\/h3\u003e\n\u003ch3\u003eof shooting wide open, with F1.4 brightness\u003c\/h3\u003e\n\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003eSIGMA 30mm F1.4 DC DN | Contemporary large-aperture standard lens gives owners of mirrorless cameras the opportunity to experience the fun of shooting wide open, with F1.4 brightness. Photographers will enjoy the beautiful bokeh effect that only a large-aperture lens can offer and the exceptionally sharp optical performance expected from a fine prime lens. Leveraging SIGMA’s latest technologies and design insights, this new lens fulfills the concept of the Contemporary line, in which varied elements come together in optimal balance.\u003cbr\u003eA prime lens with a focal length of around 50mm and F1.4 brightness offers an angle of view very similar to human vision. The photographer can use the shallow depth of field at wide-open aperture to take stunning portraits and tabletop still life shots. Or he or she can close the aperture for greater depth of field and shoot landscapes or snapshots. In this way, standard lenses allow photographers to enjoy so many of the fundamental methods of photography and have thus been favorites for decades. Photographers can experience F1.4 brightness and standard lens functionality with a 35mm equivalent focal length of 60mm on the Micro Four Thirds system and 45mm on the Sony E-mount and Canon M Mount","brand":"Sigma UK LTD","offers":[{"title":"Default Title","offer_id":34633585524891,"sku":"302963","price":319.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/pphoto_30_14_c016_s_01_cbdd3ea1-ce3c-4bfc-af95-a6c2a0a56b27.jpg?v=1737330685"},{"product_id":"sigma-16mm-f1-4-dc-dn-fuji-x-mount","title":"Sigma 16mm f1.4 DC DN - Fuji X Mount","description":"\u003cdiv class=\"l-content l-content--title\" id=\"lead0_section0_column0_content0\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch3 class=\"is-title\"\u003e\u003cspan\u003eIntroducing a new\u003ci class=\"u-br--sp\"\u003e\u003c\/i\u003e high-performance, large-diameter\u003ci class=\"u-br--sp\"\u003e\u003c\/i\u003e wide-angle lens\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"is-title\"\u003e\u003cspan\u003eA new solution for mirrorless camera users combining F1.4 brightness and a compact body.\u003cbr\u003eOffering an opportunity\u003ci class=\"u-br--sp\"\u003e\u003c\/i\u003e to experience \u003c\/span\u003ethe fun of shooting wide open, with F1.4 brightness\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003eControl algorithms including AF drive and communication speed optimisation have been developed specifically for X Mount interchangeable lenses. In addition to supporting high-speed AF, the lens also supports AF-C (Continuous AF) and in-camera aberration correction (supported cameras only). The mount is rubber-sealed to cater for use in a variety of environments.\u003c\/p\u003e\n\u003cp\u003eThese lenses are currently available in four other mounts – Sony E-mount, Canon EF-M mount, Micro Four Thirds mount and L-Mount – with X Mount becoming the fifth. More lenses will be added to SIGMA’s X Mount lineup in the future. As a leading lens manufacturer, SIGMA continues to strive to meet the expectations of its customers with an expanded lineup of lenses and mounts for mirrorless cameras.\u003c\/p\u003e","brand":"Sigma UK LTD","offers":[{"title":"Default Title","offer_id":42464237453537,"sku":"402975","price":389.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/16_c9040ae8-b0ea-49e4-904a-87b9a87469ac.jpg?v=1737330696"},{"product_id":"sigma-30mm-f1-4-dc-dn-lens-fuji-x-mount","title":"Sigma 30mm f1.4 DC DN Lens - Fuji X Mount","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003ch3\u003eOffering an opportunity to experience the fun of shooting wide open, with F1.4 brightness.\u003c\/h3\u003e\n\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003eSIGMA 30mm F1.4 DC DN | Contemporary large-aperture standard lens gives owners of mirrorless cameras the opportunity to experience the fun of shooting wide open, with F1.4 brightness. Photographers will enjoy the beautiful bokeh effect that only a large-aperture lens can offer and the exceptionally sharp optical performance expected from a fine prime lens. Leveraging SIGMA’s latest technologies and design insights, this new lens fulfills the concept of the Contemporary line, in which varied elements come together in optimal balance.\u003cbr\u003eA prime lens with a focal length of around 50mm and F1.4 brightness offers an angle of view very similar to human vision. The photographer can use the shallow depth of field at wide-open aperture to take stunning portraits and tabletop still life shots. Or he or she can close the aperture for greater depth of field and shoot landscapes or snapshots. In this way, standard lenses allow photographers to enjoy so many of the fundamental methods of photography and have thus been favorites for decades.","brand":"Sigma UK LTD","offers":[{"title":"Default Title","offer_id":42464256032993,"sku":"302975","price":319.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/30.jpg?v=1737330700"},{"product_id":"sigma-16mm-f1-4-dc-dn-contemporary-lens-nikon-z-fit","title":"Sigma 16mm f1.4 DC DN | Contemporary Lens Nikon Z Fit","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eThe Sigma 16mm f1.4 DC DN | Contemporary Lens Nikon Z Fit offers innovative optical performance and outstanding image quality. This lens utilizes advanced multi-layer coating to reduce flare and ghosting, even in challenging situations. With an aperture of f1.4, it is ideal for shooting in low-light environments. Its large maximum aperture is also great for creating beautiful bokeh effects.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe new SIGMA 16mm F1.4 DC DN | Contemporary is the world’s first interchangeable lens for mirrorless Sony E-mount cameras in the APS-C format to offer a 24mm focal length (35mm equivalent) and F1.4 brightness. The lens for Micro Four Thirds offers a 32mm focal length (35mm equivalent) with the same f-number of 1.4. This is the large-diameter wide-angle lens for which mirrorless camera users have been waiting.\u003c\/p\u003e\n\u003cp\u003eDeveloped to feature a lightweight, compact package for everyday use, SIGMA DN lenses for mirrorless cameras deliver superior performance covering the key focal lengths. The 16mm F1.4 DC DN | Contemporary also combines F1.4 brightness with top-level optical performance.\u003c\/p\u003e\n\u003cp\u003eSharing its development concept with the SIGMA 30mm F1.4 DC DN | Contemporary, the 16mm F1.4 DC DN | Contemporary features a lens structure with 16 elements in 13 groups and includes the finest materials. This lens effectively minimizes optical aberrations and offers superb resolution at wide-open aperture and throughout the aperture range. The optical design and stepping motor deliver smooth autofocus during video shooting, while the mount features a special sealing for a dust and splash resistant structure.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Sigma UK LTD","offers":[{"title":"Default Title","offer_id":43943966277857,"sku":"402973","price":449.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/files\/Sigma16mmf1.4DCDNContemporaryLensNikonZFit3.jpg?v=1737330704"},{"product_id":"sigma-30mm-f1-4-dc-dn-contemporary-lens-nikon-z-fit","title":"Sigma 30mm f1.4 DC DN | Contemporary Lens Nikon Z Fit","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eThe Sigma 30mm f1.4 DC DN | Contemporary Lens Nikon Z Fit is perfect for capturing every detail of your subject. With a fast maximum aperture of f1.4 and a uniform angle of view, this lens allows for excellent low-light performance and dynamic compression of the background. Overcome difficult lighting situations with outstanding image quality, even at the maximum aperture.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSIGMA 30mm F1.4 DC DN | Contemporary large-aperture standard lens gives owners of mirrorless cameras the opportunity to experience the fun of shooting wide open, with F1.4 brightness. Photographers will enjoy the beautiful bokeh effect that only a large-aperture lens can offer and the exceptionally sharp optical performance expected from a fine prime lens. Leveraging SIGMA’s latest technologies and design insights, this new lens fulfills the concept of the Contemporary line, in which varied elements come together in optimal balance.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr\u003eA prime lens with a focal length of around 50mm and F1.4 brightness offers an angle of view very similar to human vision. The photographer can use the shallow depth of field at wide-open aperture to take stunning portraits and tabletop still life shots. Or he or she can close the aperture for greater depth of field and shoot landscapes or snapshots. In this way, standard lenses allow photographers to enjoy so many of the fundamental methods of photography and have thus been favorites for decades. Photographers can experience F1.4 brightness and standard lens functionality with a 35mm equivalent focal length of 60mm on the Micro Four Thirds system, 48mm on the Canon EF-M Mount system and 45mm on other systems.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eFor optimal balance with light, compact camera bodies with a short flange back distance, SIGMA designed the new SIGMA 30mm F1.4 DC DN | Contemporary lens to be extremely compact. Moreover, the special design of the focus lens group allows fast and smooth AF performance for videography and more. This lens combines a compact design and comfortable operation while prioritizing outstanding image quality. Featuring SIGMA’s latest technologies, this lens digitally corrects optical distortion.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eIn addition to featuring an optimized layout and power distribution, this lens incorporates one aspherical lens element and one double aspherical lens element, as well as an element made of high-refractive index, high-dispersion glass with high anomalous partial dispersion. By effectively leveraging these technologies, the lens delivers an outstanding level of light to the edges of the image while minimizing transverse chromatic aberration. To correct distortion, the lens takes advantage of the image correction* capabilities of the mirrorless camera body, using the corrective power of the optical system to enhance sharpness. The final result is an extremely compact lens that delivers image quality that rivals that of our Art line lenses.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"l-content l-content--title\" id=\"main-features0_section4_column0_content0\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch3 class=\"is-title is-align--left\"\u003e\u003cspan\u003eExtra-long Hood (Supplied)\u003c\/span\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-content l-content--text\" id=\"main-features0_section4_column0_content1\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003eThe included lens hood is extra-long and features an antireflective coating to manage unwanted light. The hood also features rubber and anti-slip textures to make it easier for the photographer to hold while shooting.\u003c\/p\u003e\n\u003cdiv class=\"l-content l-content--title\" id=\"main-features0_section8_column0_content0\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch3 class=\"is-title is-align--left\"\u003e\u003cspan\u003eCombining compactness with outstanding optical performance\u003c\/span\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-content l-content--text\" id=\"main-features0_section8_column0_content1\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003eThe front lens element features high-refractive index, high-dispersion glass for extra power and a shorter overall lens length. To optimize the lens for mirrorless cameras, two aspherical lens elements help ensure outstanding image quality and overall compactness. The SIGMA 30mm F1.4 DC DN | Contemporary features SIGMA’s inner focus technologies, while lighter lens elements in the focus lens group make possible a more compact actuator. Moreover, this lens offers outstanding stability whether the photographer is shooting handheld or has the camera placed on a surface. Structurally, the lens features materials and parts that contribute to its compact, lightweight structure. In summary, this is an unprecedented lens that combines outstanding optical performance with exceptional portability and usability.\u003c\/p\u003e\n\u003cdiv class=\"l-content l-content--title\" id=\"main-features1_section7_column0_content0\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch3 class=\"is-title is-align--left\"\u003e\u003cspan\u003eShallow depth of field for a beautiful bokeh effect\u003c\/span\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-content l-content--text\" id=\"main-features1_section7_column0_content1\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003eThe large-diameter lens with F1.4 brightness makes possible a shallow depth of field for a beautiful bokeh effect—unavailable until now in a standard lens for mirrorless cameras.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-content l-content--title\" id=\"main-features0_section11_column0_content0\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch3 class=\"is-title is-align--left\"\u003e\u003cspan\u003eMount with Dust and Splash Resistant Structure\u003c\/span\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-content l-content--text\" id=\"main-features0_section11_column0_content1\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003eThe mount features a special sealing* to make the lens an excellent choice in a wide variety of conditions.\u003c\/p\u003e\n\u003cdiv class=\"l-content l-content--title\" id=\"main-features1_section5_column0_content0\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch3 class=\"is-title is-align--left\"\u003e\u003cspan\u003eDesigned to minimize flare and ghosting\u003c\/span\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-content l-content--text\" id=\"main-features1_section5_column0_content1\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003eFrom an early stage in the lens design process, flare and ghosting have been measured to establish an optical design resistant to strong incident light sources such as backlighting. SIGMA’s Super Multi-Layer Coating reduces flare and ghosting to help photographers produce sharp and high contrast images even in backlit conditions. The included lens hood can be attached to block out extraneous light, which can have a negative effect on rendering performance.\u003c\/p\u003e\n\u003cdiv class=\"l-content l-content--title\" id=\"main-features1_section9_column0_content0\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch3 class=\"is-title is-align--left\"\u003e\u003cspan\u003eThe stepping motor delivers excellent autofocus with quiet performance.\u003c\/span\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-content l-content--text\" id=\"main-features1_section9_column0_content1\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003eThe optical design and stepping motor deliver smooth autofocus during video shooting. The lens design fully accommodates the Fast Hybrid AF of Sony E-mount cameras for super-fast autofocus functionality. Using face recognition AF results in consistent autofocusing on faces, even as the subjects move.\u003c\/p\u003e\n\u003cdiv class=\"l-content l-content--title\" id=\"main-features1_section10_column0_content0\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch3 class=\"is-title is-align--left\"\u003e\u003cspan\u003eHigh-precision,\u003cbr\u003erugged brass bayonet mount\u003c\/span\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-content l-content--text\" id=\"main-features1_section10_column0_content1\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003eThe brass mount combines high precision with rugged construction. Its treated surfaces and enhanced strength contribute to the exceptional durability of the lens.\u003c\/p\u003e\n\u003cdiv class=\"l-content l-content--title\" id=\"main-features1_section12_column0_content0\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch3 class=\"is-title is-align--left\"\u003e\u003cspan\u003eRounded diaphragm\u003c\/span\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-content l-content--text\" id=\"main-features1_section12_column0_content1\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003eThe 9-blade rounded diaphragm creates an attractive blur in the out-of-focus areas of the image.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sigma UK LTD","offers":[{"title":"Default Title","offer_id":43943989117153,"sku":"302973","price":349.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/files\/Sigma30mmf1.4DCDNContemporaryLensNikonZFit3.jpg?v=1737330723"}],"url":"https:\/\/www.cambrianphoto.co.uk\/collections\/sigma-new-year-savings-2024-sig40.oembed","provider":"Cambrian Photography","version":"1.0","type":"link"}