{"title":"Menu - Popular Brands - Sony - Lenses","description":"","products":[{"product_id":"sony-135mm-f2-8-stf-lens","title":"Sony A 135mm f2.8 STF Lens - A-mount","description":"\u003ch4\u003e\u003c\/h4\u003e\n\u003cp\u003e\u003cspan\u003eA unique telephoto lens for smooth, natural focus effects in foreground and background. This advanced STF (Smooth Transition Focus) telephoto lens incorporates an apodization optical element that distributes light rays to create smooth, aesthetically pleasing out-of-focus backgrounds that make sharp-focus subjects stand out more vividly. Mounted on the Sony® a (alpha) DSLR-A100 camera, this lens provides a 200mm focal length (35mm equivalent). A-mount fit for full frame and aps-c\u003c\/span\u003e\u003c\/p\u003e","brand":"DISCONTINUED","offers":[{"title":"Default Title","offer_id":5763447554077,"sku":"SAL135F28.AE","price":699.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1019143_95dc55af-951a-4c63-a64d-f61984a5fed9.jpg?v=1571324295"},{"product_id":"sony-e-1018mm-f4-oss-lens","title":"Sony E 10-18mm f4 OSS Lens","description":"\u003ch4\u003e\u003c\/h4\u003e\n\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003e\n\u003cp\u003e\u003cspan\u003eThe Sony E10-18mm f\/4 OSS Lens expands the Sony E mount lens system and is designed for Sony's smaller APS-C compact system cameras. This lens is great for capturing dynamic landscapes, group shots, cityscapes and general use out and about. The Sony E10-18mm f\/4 OSS lens features a Super Sonic Wave motor for quiet responsive autofocus, a lightweight design with special sealing against dust and moisture.\u003c\/span\u003e\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":5763448176669,"sku":"SEL1018.AE","price":629.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1532764.jpg?v=1597759296"},{"product_id":"sony-e-1670mm-f4-za-oss-lens","title":"Sony E 16-70mm f4 ZA OSS Lens","description":"\u003ch4\u003e\u003c\/h4\u003e\n\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003e\n\u003cp\u003e\u003cspan\u003eThe Sony E16-70mm f\/4 ZA OSS Lens is a high-performance Carl Zeiss lens designed for Sony's APS-C E-mount compact system cameras. This 4x zoom lens covers a focal length of 16-70mm (24-105mm in 35mm full-frame equivalent) is ideal for everyday shooting, including travel, landscapes and portraits. Built-in Optical SteadyShot reduces camera shake during handheld shooting and improves performance in low-light conditions. The constant f\/4 maximum aperture enables you to use faster shutter speeds and capture sharp, clear images at a low ISO. The Zeiss T* anti-reflective lens coating is designed to ensure higher light transmission and minimise ghosting so that every detail and burst of colour is captured.\u003c\/span\u003e\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":5763448209437,"sku":"SEL1670Z.AE","price":679.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1542476.jpg?v=1597759290"},{"product_id":"sony-e-18200mm-f3-56-3-oss-le-lens","title":"Sony E 18-200mm f3.5-6.3 OSS LE Lens","description":"\u003ch4\u003e\u003c\/h4\u003e\n\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003e\n\u003cp\u003e\u003cspan\u003eThe Sony E18-200mm f3.5-6.3 OSS LE Lens is a compact, lightweight, Sony APS-C E-mount zoom lens suitable for travel photography, macro, landscape, sports and general purpose shooting. Smaller and 12% lighter than the SEL 18-200mm (released in May 2010), the Sony 18-200mm OSS LE lens is designed to produce high-quality images throughout the entire 11x zoom range.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eA built-in Optical SteadyShot image stabilisation ensures crisper, clearer images when shooting handheld, even in situations where there is little light. Direct Manual Focus gives precise control for fine creative control over your images.\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":5763448242205,"sku":"SEL18200LE.AE","price":519.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1530992.jpg?v=1597759281"},{"product_id":"sony-e-20mm-f2-8-pancake-lens","title":"Sony E 20mm f2.8 Pancake Lens","description":"\u003cp\u003e\u003cspan\u003eThe Sony E20mm f2.8 Pancake Lens is designed to fit Sony's mirrorless APS-C range of cameras with E-mount. This wide-angle, prime lens with a fixed focal length offers a fast aperture of f2.8 lens and is easily transportable covering a host of photographic topics. This compact, travel lens is great for shooting landscapes at dusk and is suitable for gig shots and night photography where a large aperture is required. An easy-grip ring on the lens barrel helps you control whether your subject is sharply in focus or blurred against the background.\u003c\/span\u003e\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":5763448274973,"sku":"SEL20F28.AE","price":265.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1536004.jpg?v=1571324298"},{"product_id":"sony-e-24mm-f1-8-za-carl-zeiss-sonnar-t-lens","title":"Sony E 24mm F1.8 ZA Carl Zeiss Sonnar T* Lens - B graded Stock","description":"\u003ch4\u003e\u003c\/h4\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan style=\"color: #00aaff;\"\u003eB Graded Stock\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"color: #00aaff;\"\u003eItem is Brand new\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"color: #00aaff;\"\u003eBox Has been Opened \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe Sony 24mm F1.8 ZA Carl Zeiss Sonnar T* Lens is a bright, wide prime lens by Carl Zeiss, suitable for portrait, low-light shooting, landscapes and every day shooting. Designed with Carl Zeiss T* coating on lens elements to reduce internal reflections and flare for high contrast images. Featuring a large maximum aperture of f1.8 and 7-blade circular aperture creates beautiful defocus effects. The Sony 24mm f1.8 ZA Carl Zeiss Sonnar T* lens offers a close focus distance of just 16mm for macro shots plus direct manual focus for precise, fine manual control. Smooth, quiet, high speed AF operation the superior optical design delivers corner-to-corner sharpness for extremely high resolution, even at maximum aperture. This lens is designed for Sony's APS-C E-mount cameras.\u003cbr\u003e\u003c\/p\u003e\n\u003ch2\u003eProduct Specification\u003c\/h2\u003e\n\u003ctable class=\"table table-striped\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eAperture Blades\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003e7\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eColour\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003eBlack\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eEnlargement Ratio\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003e1:4\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eFilter Thread Size (mm)\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003e0\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eFocal Length – Tele (mm)\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003e24\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eFocal Length – Wide (mm)\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003e24\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eHood Model\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003eALC-SH114\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eIncluded Accessories\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003eFront lens cap, Rear lens cap, Lens hood, Case\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eLens Mount\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003eSony E\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eLens Type\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003eWide-Angle Prime\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eMaximum Aperture – Tele\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003e1.8\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eMaximum Aperture – Wide\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003e1.8\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eMinimum Aperture\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003e22\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eNumber of Lens Elements\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003e8\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eNumber of Lens Groups\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003e7\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eSensor Format\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003eAPS-C\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eSize (mm)\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003e63 x 65.5 mm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eWeight (g)\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003e225\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eAngle of view (degrees)\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003e61 degrees\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eCrop factor\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003e1.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"spec\"\u003eMinimum Focus Distance (m)\u003c\/td\u003e\n\u003ctd class=\"spec-value\"\u003e0.16\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":5763448340509,"sku":"SEL24F18Z.AE","price":599.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1527112-2.jpg?v=1571324299"},{"product_id":"sony-e-50mm-f1-8-oss-lens-black","title":"Sony E 50mm f1.8 OSS Lens Black","description":"\u003ch3\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eStylish and lightweight, the Sony E50mm f1.8 OSS Lens is a fast prime lens with a large f1.8 aperture designed to perfectly complement Sony's E-mount APS-C compact system cameras. The bright f1.8 aperture with shallow depth of field allows you to capture the detail and create a smooth background bokeh effect. The built-in Optical SteadyShot (OSS) is ideal for taking atmospheric handheld portraits without flash in dim light. Direct manual focus disengages the AF motor for precise, fine manual focusing control. The Sony E50mm lens is ideal for portraits, travel, shooting handheld in low light and is a great way to push your creative boundaries.\u003c\/span\u003e\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":5763448406045,"sku":"SEL50F18B.AE","price":239.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1542477.jpg?v=1571324299"},{"product_id":"sony-e-50mm-f1-8-oss-lens-silver","title":"Sony E 50mm F1.8 OSS Lens Silver","description":"\u003ch3 style=\"text-align: left;\"\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eThe Sony E50mm F1.8 OSS Lens is a bright, fast, medium prime lens well suited for portraits and general photography. The f1.8 maximum aperture brings the subject in sharp focus whilst creating a soft, smooth blur effect for the background. Combined with high quality optics, wide aperture and Optical SteadyShot, the E50mm F1.8 is the perfect lens for handheld shots in low light conditions, ensuring crisp images with minimised distortion and chromatic aberration. This lens is designed for Sony's APS-C E mount cameras.\u003c\/span\u003e\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":5763448438813,"sku":"SEL50F18.AE","price":249.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1527113.jpg?v=1571324299"},{"product_id":"sony-e-55210mm-f4-56-3-oss-lens-black","title":"Sony E 55-210mm f4.5-6.3 OSS Lens - Black","description":"\u003ch3\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Sony E55-210mm f4.5-6.3 OSS Lens with Sony E-mount features a 3.8x zoom range, optical SteadyShot image stabilisation and smooth, quiet autofocus for both still and HD movie shooting. The lens is suitable for wildlife and sports photography, as well as for all-purpose shooting. The high-performance optic has two aspherical elements for excellent optical performance and a 7 blade circular aperture for lovely defocus effects. Optical SteadyShot image stabilisation within the lens delivers crisper, clearer handheld shooting at all zoom settings. Designed for APS-C size Sony E-mount CSC's.\u003c\/span\u003e\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":5763448471581,"sku":"SEL55210B.AE","price":229.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1557922.jpg?v=1725141678"},{"product_id":"sony-e-pz-1650mm-f3-55-6-oss","title":"Sony E 16-50mm f3.5-5.6 OSS Lens","description":"\u003cspan\u003eThe Sony E16-50mm f3.5-5.6 OSS lens is a retractable zoom perfect for travelling and other scenarios that require a lightweight, compact camera and lens combo. When fully retracted the lens is just 29.9mm, yet covers a wide 16mm to 50mm range (35mm equivalent 24-75mm) for flexible shooting. The lens features one ED (Extra-low Dispersion) and four aspherical elements, resulting in a high-performance lens that is surprisingly portable. The Power Zoom with manual override is the first E-mount lens with an electrically driven zoom mechanism.\u003c\/span\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":5763448504349,"sku":"SELP1650.AE","price":279.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1532763.jpg?v=1571324299"},{"product_id":"sony-fe-100400mm-f4-55-6-oss-g-master-lens","title":"Sony FE 100-400mm f4.5-5.6 OSS G Master Lens","description":"\u003ch4\u003e\u003c\/h4\u003e\n\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003e\n\u003cp\u003e\u003cspan\u003eThe Sony FE 100-400mm f\/4.5-5.6 OSS G Lens is a high-end super-telephoto lens from Sony’s flagship Master series. Offering an extremely sharp image over its full focal range, this lens offers incredible versatility making it ideal for sports and wildlife photography. An innovative autofocus system comprising floating focus with double linear motor and DDSSM systems achieves precision and speed.\u003c\/span\u003e\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":5763448602653,"sku":"SEL100400GM.SYX","price":2149.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1625063.jpg?v=1769884823"},{"product_id":"sony-fe-1224mm-f4-g-lens","title":"Sony FE 12-24mm F4 G Lens","description":"\u003ch4\u003e\u003c\/h4\u003e\n\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003e\n\u003cp\u003e\u003cspan\u003eThe FE 12-24mm f4 G ultra-wide angle lens is Sony’s widest full-frame E-Mount lens, offering dynamic perspective for landscape, architecture or interior images. It is equally suited to stills or video work.\u003c\/span\u003e\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":5763448635421,"sku":"SEL1224G.SYX","price":1259.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1627920.jpg?v=1729029388"},{"product_id":"sony-fe-1635mm-f4-za-oss-variotessar-t-lens","title":"Sony FE 16-35mm f4 ZA OSS Vario-Tessar T* Lens","description":"\u003ch4\u003e\u003c\/h4\u003e\n\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003e\n\u003cp\u003e\u003cspan\u003eThe Sony FE16-35mm f4 ZA OSS T* lens with E-mount is a wide-angle zoom for 35mm full frame format compact system cameras. Compact and lightweight, the lens features Optical SteadyShot image stabilisation and a constant f4 maximum aperture throughout the zoom range to deliver exceptional performance in a variety of conditions. Compatible with both full-frame and APS-C Sony E-mount cameras.\u003c\/span\u003e\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":5763448668189,"sku":"SEL1635Z.SYX","price":1149.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1560374_ba17e21e-6d0e-4828-a194-a5af5eba9739.jpg?v=1597759247"},{"product_id":"sony-fe-24105mm-f4-g-oss-lens","title":"Sony FE 24-105mm f4 G OSS Lens","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003e\n\u003cp\u003e\u003cspan\u003eThe Sony FE 24-105mm f4 G OSS Lens is a wide-angle to short-telephoto zoom designed for Sony's full-frame E-mount CSCs. The lens offers a versatile 24-105mm focal range with constant f4.0 aperture, making it ideal for a host of applications including landscapes, portraits and travel. Perfect for videos and stills, the Direct Drive SSM motor ensures fast, quiet and precise autofocusing.\u003c\/span\u003e\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":5763448700957,"sku":"SEL24105G.SYX","price":929.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1643221.jpg?v=1769884702"},{"product_id":"sony-fe-24240mm-f3-56-3-oss-lens","title":"Sony FE 24-240mm f3.5-6.3 OSS Lens","description":"\u003ch4\u003e\u003c\/h4\u003e\n\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003e\n\u003cp\u003e\u003cspan\u003eThe Sony FE 24mm-240mm 10x zoom range allows this lens to cover an extensive variety of shooting situations, making it ideal for travel where reducing luggage is a priority. This all-in-one zoom allows you to switch between wide angle and telephoto without having to change lenses, so you’ll never miss a moment. Handheld telephoto shots and low-light photography are facilitated by built-in Optical SteadyShot (OSS) image stabilisation, and the design is dust and moisture resistant for reliable operation in challenging conditions.\u003c\/span\u003e\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":5763448733725,"sku":"SEL24240.SYX","price":679.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1569248.jpg?v=1597759232"},{"product_id":"sony-fe-2470mm-f4-za-oss-variotessar-carl-zeiss-t-lens","title":"Sony FE 24-70mm f4 ZA OSS Vario-Tessar Carl Zeiss T* Lens","description":"\u003ch4\u003e\u003c\/h4\u003e\n\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003e\n\u003cp\u003e\u003cspan\u003eThe Sony FE 24-70mm f\/4 lens opens up a world of shooting possibilities for enthusiasts with E-Mount compact system cameras. Ideal for portraits, landscapes, and everyday shooting, the Sony 24-70mm professional zoom with bright f\/4 maximum aperture features Optical Steady Shot (OSS) to ensure shots are crisp and clear during handheld shooting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThis lens has been primarily designed for Sony's full-frame E-mount CSCs (a7 Series), but it will also work on their APS-C sensor cameras.\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":5763448766493,"sku":"SEL2470Z.AE","price":699.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1544415.jpg?v=1597759213"},{"product_id":"sony-fe-35mm-f1-4-distagon-t-za-lens","title":"Sony FE 35mm f1.4 Distagon T* ZA Lens","description":"\u003ch4\u003e\u003c\/h4\u003e\n\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003e\n\u003cp\u003e\u003cspan\u003eThe Sony FE 35mm F1.4 35mm full-frame ZEISS Distagon lens is a great choice for landscapes, snapshots, portraiture, weddings, travel, lowlight photography and more. The bright f1.4 aperture allows you to gain more control over the depth of field and facilitates handheld shooting indoors in low light, as well as night scenes. The lens' 9-blade circular aperture design ensures a smooth background bokeh, which is often desirable for portraits. There's a whole spectrum of imagery that only a large f1.4 aperture can create. A minimum focusing distance of 30cm makes it useful for shooting images of flowers and similar subjects as well.\u003c\/span\u003e\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":5763448799261,"sku":"SEL35F14Z.SYX","price":899.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1569241.jpg?v=1597759197"},{"product_id":"sony-fe-50mm-f1-8-lens","title":"Sony FE 50mm f1.8 Lens","description":"\u003cp\u003e\u003cspan\u003eThe Sony FE 50mm f1.8 lens with E-mount is designed for photographers and videographers looking for a fast, full-frame prime. Weighing in at less than 192g, this lightweight, high-performance lens features a new optical design and delivers all the benefits of a wide aperture prime lens: beautiful, crisp imagery with smooth, circular bokeh for the out-of-focus areas. 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The lens represents the first Sony alpha E-mount lens to reach a 300mm focal length, featuring high resolution and excellent overall optical performance throughout the entirety of its range. 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The ideal choice for portraiture, the lens features a 9-bladed aperture to deliver smooth bokeh, and a double linear motor system to ensure quiet focusing. The lens is also dust-and moisture-resistant and offers a minimum focusing distance of 0.8m.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eKey Features: Sony 85mm f1.8 Prime Lens\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eED (Extra-low Dispersion) glass reduces chromatic aberration\u003c\/li\u003e\n\u003cli\u003e9-blade circular aperture\u003c\/li\u003e\n\u003cli\u003eDouble linear motor system for fast, precise AF\u003c\/li\u003e\n\u003cli\u003eSnappy manual focus response\u003c\/li\u003e\n\u003cli\u003eCustomisable focus hold button\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003ePortrait-perfect sharpness and bokeh\u003c\/h4\u003e\n\u003cp\u003eThere's nothing like the sharpness and smooth bokeh of a well-designed mid-range telephoto prime lens for portraiture, and the SEL85F18 is a standout choice. 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It features a compact and lightweight design with a filter diameter of 67mm and measures just 75.4mm x 92.4mm and weighs a mere 445g. The FE 24mm F1.4 combines the high resolution and beautiful bokeh that are the signature of the G Master series.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eKey Features:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSupreme G Master optical design with 13 optical elements, 2 XA elements and ED glass and Nano AR coating for outstanding bokeh quality and extreme resolution\u003c\/li\u003e\n\u003cli\u003eThis also limits sagittal flare at the edges of the image, particularly important for astrophotography\u003c\/li\u003e\n\u003cli\u003eFast, precise and accurate autofocus using a newly developed Direct Drive SuperSonic Motor (DDSSM focus drive)\u003c\/li\u003e\n\u003cli\u003eAdvanced optical technology achieves high resolution, even at maximum aperture F1.4\u003c\/li\u003e\n\u003cli\u003eFast, precise, quiet focusing along with professional control and reliability for stills and movies\u003c\/li\u003e\n\u003cli\u003eCompact and lightweight design with a filter diameter of f67mm and measures just 75.4mm x 92.4mm and weighs a mere 445g\u003c\/li\u003e\n\u003cli\u003eTarget usage : landscape, wedding, street photography, astrophotography\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":12597228077157,"sku":"SEL24F14GM.SYX","price":1159.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1676437.jpg?v=1769884828"},{"product_id":"sony-fe-85mm-f1-4-g-master-lens","title":"Sony FE 85mm f1.4 G Master Lens","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003e\n\u003cp\u003e\u003cspan\u003eThe Sony FE 85mm F1.4 GM lens is the perfect prime for serious photographers looking to capture beautifully sharp portraits with a soft, visually appealing bokeh backdrop. Designed specifically for full-frame, the lens sits in the company's G Master (GM) brand of lenses, which represents the finest and most impressive group of lenses that Sony has ever made. Designed and built to the strictest precision standards, this lens offers magnificent imaging performance throughout the frame, right up to its widest f1.4 aperture setting. A focus mode switch, focus hold button, and aperture ring with switchable click stops provide professional control for a wide range of shooting situations.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eMain Features:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFull-frame G Master telephoto prime lens\u003c\/li\u003e\n\u003cli\u003eUltimate portrait lens for professional photographers\u003c\/li\u003e\n\u003cli\u003eCaptures the in-focus areas with extremely high resolution\u003c\/li\u003e\n\u003cli\u003eDissolves the surrounding out-of-focus areas smoothly into a beautiful soft backdrop\u003c\/li\u003e\n\u003cli\u003eDust and moisture resistant design\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eA new dimension of portrait performance\u003c\/strong\u003e\u003cbr\u003eDesigned and built to the strictest precision standards, this lens offers magnificent imaging performance throughout the frame, right up to its widest F1.4 aperture setting.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eExtraordinary detail and bokeh in one lens\u003c\/strong\u003e\u003cbr\u003eAn XA (extreme aspherical) element with 0.01 micron surface precision contributes to previously unachievable resolution and stunning bokeh for new expressive potential.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNatural images without spurious color\u003c\/strong\u003e\u003cbr\u003eThree ED glass elements support the lens’s outstanding resolving power by suppressing chromatic aberration and minimizing artificial colouration throughout its aperture range.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSublime 2-sensor autofocus accuracy\u003c\/strong\u003e\u003cbr\u003eTwo position sensors enhance the accuracy of an SSM (Super Sonic wave Motor) drive system for autofocus performance that fully supports the lens’s high-resolution capability.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional lens control features\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eA focus mode switch, focus hold button, and aperture ring with switchable click stops provide professional control for a wide range of shooting situations.\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":13700153606234,"sku":"SEL85F14GM.SYX","price":1349.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1591665.jpg?v=1769884828"},{"product_id":"sony-fe-90mm-f2-8-macro-g-oss-lens","title":"Sony FE 90mm f2.8 Macro G OSS Lens","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"content-type\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003e\n\u003cp\u003e\u003cspan\u003eThe Sony FE 90mm f2.8 Macro G OSS lens is the first full frame E-mount medium telephoto macro with built-in image stabilisation to deliver crisp, high-resolution images with beautiful bokeh. A floating focus mechanism ensures that consistently superior optical performance is achieved at all focusing distances. The lens features a 1:1 magnification ratio and 0.28m minimum focusing distance.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eKey Features: Sony FE 90mm f2.8 Macro G OSS Lens\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eMedium telephoto macro lens\u003c\/li\u003e\n\u003cli\u003eBright F2.8 aperture\u003c\/li\u003e\n\u003cli\u003eRenowned G Lens bokeh\u003c\/li\u003e\n\u003cli\u003eDirect Drive SSM for quiet, highly precise focus lens control\u003c\/li\u003e\n\u003cli\u003eCircular aperture for smooth defocusing effect\u003c\/li\u003e\n\u003cli\u003eBuilt-in image stabilisation (IS)\u003c\/li\u003e\n\u003cli\u003eDust and moisture resistant design\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eRenowned G Lens background bokeh\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eBeautiful background bokeh is synonymous with the G Lens name, and it can really make the subject stand out. Individual calibration of each lens ensures optimum compensation for spherical aberration, resulting in smooth rendering of edges without a trace of ugly “nisen bokeh.” A nine-blade circular aperture also contributes to great looking bokeh.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eImage-wide clarity from macro to infinity\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eMacro lenses are often used over a wide range of focusing distances, so a floating focus mechanism has been implemented for optimum suppression of close-focus aberration. The floating system reduces the size of the lens while maintaining outstanding clarity throughout the image area, from infinity to the closest focusing distance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePrecise, quiet focus for stills and movies\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eTwo focus groups in a floating focus configuration are driven by an innovative DDSSM (Direct Drive Super Sonic wave Motor) system for smooth, precise positioning of the relatively heavy lenses that make full frame macro magnification possible. This system is remarkably quiet, and is ideal for animal or insect photography as well as movies.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSharp and clear without a tripod\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eAlthough a tripod is usually considered necessary for sharp macro photography, built-in OSS (Optical SteadyShot) image stabilization makes it possible to shoot sharp macro images handheld. The heavy stabilization lens is driven by a responsive linear motor for fast, precise stabilization.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFast auto\/manual focus switching\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eIf you have to remove your eye from the viewfinder to switch between auto and manual focus you’re likely to lose the shot. With this lens the focus ring, where your hand normally rests while shooting, simply slides back and forth to switch between manual and auto focus. A non-slip surface ensures reliable operation.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFocus lock where you need it most\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003ePressing the focus hold button conveniently located on the lens barrel instantly locks focus at the current setting and keeps it there until the button is released. The focus hold button can be used to lock focus even when shooting in the continuous AF mode.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSelect your focus range for faster AF\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eThe Focus Range Limiter selector can be set for near and\/or far focusing, depending on the subject, limiting focusing range and thereby maximizing autofocus speed. Selections are 8 ~ 0.5 meters for distant focusing, 0.5 ~ 0.28 meters for close focusing, and FULL for full-range focusing.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGet close while keeping your distance\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eThe medium telephoto focal length of this lens gives it an ideal working distance at macro magnifications, making it easier to capture impressive macro images of insects and other subjects that cannot be approached too closely.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eInner focus for better handling\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eIn an inner focus design only internal lens elements move when focusing so the total length of the lens does not change. In addition to making handing easier, that means faster autofocus and shorter minimum focusing distance. The filter thread at the front of the lens does not rotate, which is an advantage when using a polarizing filter.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGreat for movies as well as stills\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eLens requirements for moviemaking are more demanding than for stills in some ways. Sony goes the extra mile to ensure that lenses that will be used with movie-capable cameras will deliver the necessary performance. Minimal focus breathing and quiet operation, for example, are essential for movie shooting.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eReliable and easy in any conditions\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eReliable operation in a variety of conditions is ensured by a design that prevents dust and moisture from entering the lens.\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":15430055493722,"sku":"SEL90M28G.SYX","price":819.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1569250-2.jpg?v=1769884831"},{"product_id":"samyang-14mm-f2-8-af-lens-sony-fe-fit","title":"Samyang AF 14mm f2.8 Lens - Sony E Mount","description":"\u003ch4 class=\"ProductDetailProductInfo Spare1\"\u003e\u003c\/h4\u003e\n\u003cdiv class=\"ProductDetailProductInfo Spare1\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ProductDetailProductInfo Spare1\"\u003e\n\u003ch4 class=\"ProductDetailProductInfoValue Spare1Value\"\u003e\u003cstrong\u003e\u003cspan style=\"color: #f70606;\"\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cdiv class=\"ProductDetailProductInfoValue Spare1Value\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ProductDetailProductInfoValue Spare1Value\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"ProductDetailProductInfoValue Spare1Value\"\u003eThe Samyang AF 14mm F2.8 FE is specifically designed to work in harmony with full frame mirrorless cameras having the Sony E mount. The flow of light is devised based on the uniqueness of the distance from glass to sensor in mirrorless cameras to create optimal performance. Along with portability of mirrorless lenses, the 14mm F2.8 is compatible with full frame sensors to deliver the wideness and sharpness of image to photographers. The 14mm F2.8 is the widest angle available in the market in its class, broadening the sight of photographers to capture the world. Based on Samyang Optics’ exceptional optical technology, Ultra Multi Coating and three aspherical lenses have been included among 14 elements in 10 groups to minimise aberration and unnecessary light dispersion, delivering high resolution from the centre to the corners of the image. This is one of the first autofocus lenses in over 40 years of Samyang’s class-leading core optics technologies. Samyang has captured the essence of world leading image technology with their manual focus lenses and reinterpreted it into autofocus lenses. Photographers now can enjoy the combination of prime manual lens image quality and autofocus accuracy. The Samyang AF 14mm F2.8 FE is compatible with both phase detect and contrast detect sensors to operate fast and accurate focus detection. The 86mm maximum diameter is also the result of years of R\u0026amp;D for best handling, by adding stability. Also the minimal and sleek design and metal-housing solidifies the build quality along with the internal focus system.\u003c\/div\u003e\n\u003cdiv class=\"clear\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"ProductDetailProductInfo Spare2\"\u003e\n\u003cdiv class=\"ProductDetailProductInfoLabel\"\u003eFeatures\u003c\/div\u003e\n\u003cdiv class=\"ProductDetailProductInfoValue Spare2Value\"\u003e\n\u003cul\u003e\n\u003cli\u003eImage Sensor size: Full frame 35mm\u003c\/li\u003e\n\u003cli\u003eFocal length: 14mm\u003c\/li\u003e\n\u003cli\u003eMaximum aperture: F\/2.8\u003c\/li\u003e\n\u003cli\u003eFilter Diameter: N\/A\u003c\/li\u003e\n\u003cli\u003eAngle of view: 113.9 degrees (full frame sensor), 89.8 degrees (APS-C sensor)\u003c\/li\u003e\n\u003cli\u003eMinimum focus distance: 0.2m\u003c\/li\u003e\n\u003cli\u003eFocus type: Auto-Focus\u003c\/li\u003e\n\u003cli\u003eNumber of diaphragm blades: 7 (rounded)\u003c\/li\u003e\n\u003cli\u003eLens construction: 14 elements in 10 groups (3 Aspherical)\u003c\/li\u003e\n\u003cli\u003eDimensions (max): 86mm Dia x 97.5mm L\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Holdan Limited","offers":[{"title":"Default Title","offer_id":16059068088410,"sku":"8010","price":549.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/Untitled-1_4790d20d-f4da-4d31-9d3e-89190bb499c2.jpg?v=1647598393"},{"product_id":"sony-fe-70-200mm-f2-8-g-master-lens","title":"Sony FE 70-200mm f2.8 G Master OSS Lens","description":"\u003ch4\u003e\u003c\/h4\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Sony FE 70-200mm f2.8 GM OSS telephoto zoom joins Sony's flagship G Master (GM) brand of professional interchangeable E-mount lenses. The lens comes with a dust and moisture resistant body and offers extremely high rendering, AF performance and image stabilisation, making it a versatile choice for shooting wildlife, sports, weddings, gigs and a variety of other events. Additional features include a 0.96m minimum focusing distance, Optical SteadyShot image stabilisation for capturing sharp, blur-free images and an advanced double-linear and ring SSM for fast, accurate AF during still and video work.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eSony 70-200mm f2.8 G Master Lens: Key Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFor Sony's mirrorless cameras\u003c\/li\u003e\n\u003cli\u003eSony E-mount full-frame (FE) \u0026amp; APS-C\u003c\/li\u003e\n\u003cli\u003eShort to medium telephoto zoom\u003c\/li\u003e\n\u003cli\u003eBright f\/2.8 maximum aperture\u003c\/li\u003e\n\u003cli\u003eIdeal for sport, portraits, nature, weddings, night scenes, events\u003c\/li\u003e\n\u003cli\u003eDelivers extraordinary sharpness and clarity throughout the entirety of its zoom range\u003c\/li\u003e\n\u003cli\u003eOffers extremely high rendering, AF performance and image stabilisation\u003c\/li\u003e\n\u003cli\u003eXA, Super ED and ED lens elements and Nano AR coating\u003c\/li\u003e\n\u003cli\u003eDust and moisture resistant construction\u003c\/li\u003e\n\u003cli\u003eCompatible with Sony's 1.4x and 2.0x teleconverters\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eAn F2.8 telephoto zoom like no other\u003c\/strong\u003e\u003cbr\u003eG Master design and technology in a new constant F2.8 telephoto zoom that offers unsurpassed rendering, blazing AF, and extraordinary image stabilization performance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eExtraordinary detail and bokeh in one lens\u003c\/strong\u003e\u003cbr\u003eAn XA (extreme aspherical) element with 0.01 micron surface precision contributes to previously unachievable resolution and stunning bokeh for new expressive potential.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNatural images without spurious colour\u003c\/strong\u003e\u003cbr\u003eFour ED and two Super ED glass elements suppress chromatic aberration for maximum resolution and natural colour without bleeding throughout every image at all focal lengths.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eClass-leading close-up performance\u003c\/strong\u003e\u003cbr\u003eMinimum focusing distance is 0.96m, for up to 0.25x magnification. A floating focus mechanism minimizes distortion and aberration that normally limit close-up performance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFast AF optimized for stills and video\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eAdvanced double-linear and ring SSM (Super Sonic wave Motor) actuators provide the precision and power required for both still and video AF in this full-size, heavy lens.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eG Master -The supreme blend of high resolution and beautiful bokeh 4K movie\u003c\/strong\u003e\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":16128307462234,"sku":"SEL70200GM.SYX","price":1939.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1591666.jpg?v=1769884707"},{"product_id":"sony-fe-16-35mm-f2-8-g-master-lens","title":"Sony FE 16-35mm f2.8 G Master Lens","description":"\u003ch4\u003e\u003c\/h4\u003e\n\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003e\n\u003cp\u003e\u003cspan\u003eSony’s FE 16-35mm f2.8 G Master is the first wide-angle G Master lens, ideal for a range of situations including landscape, portraiture, and general action. It is exceptionally lightweight and compact with excellent corner-to-corner sharpness and resolution throughout its entire zoom and aperture ranges.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eKey Features: Sony FE 16-35mm f2.8 G Master Lens\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e2 x glass XA elements (extreme aspherical), 3 Aspherical and 2 ED glass (extra low dispersion) that minimize chromatic aberration and effectively control distortion\u003c\/li\u003e\n\u003cli\u003eAn 11-blade circular aperture and 2 XA elements achieve smooth, beautiful bokeh as well as ultra-high resolution unique to G master lenses\u003c\/li\u003e\n\u003cli\u003eDirect Drive SSM (DDSSM) unit ensures precise, fast, quiet autofocus, with a dust and moisture resistant construction\u003c\/li\u003e\n\u003cli\u003eNano AR Coating cuts reflections for improved clarity and contrast\u003c\/li\u003e\n\u003cli\u003eA focus hold button, manual focus ring, and AF\/MF switch provide extra on-lens control for smooth, efficient operation in a wide range of situations\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eInnovative elements\u003c\/strong\u003e\u003cbr\u003eThe front XA (eXtreme Aspherical) element on this lens is the largest ever produced and works alongside 2 x ED (Extra-low Dispersion) elements to minimise aberration and maximise resolution. 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(MM):\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e16-35\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e35MM EQUIVALENT FOCAL-LENGTH (APS-C):\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e24-52.5\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLENS GROUPS \/ ELEMENTS:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e13-16\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eANGLE OF VIEW (35MM):\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e107?-63?\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eANGLE OF VIEW (APS-C):\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e83°-44°\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMAXIMUM APERTURE (F):\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e2.8\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMINIMUM APERTURE (F):\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e22\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAPERTURE BLADES:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e11\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCIRCULAR APERTURE:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eYes\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMINIMUM FOCUS DISTANCE:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e0.28m (0.92 ft)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMAXIMUM MAGNIFICATION RATIO (X):\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e0.19\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFILTER DIAMETER (MM):\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e82\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMAGE STABILIZATION (STEADYSHOT):\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e(body-integrated)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eZOOM SYSTEM:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eManual\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHOOD TYPE:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003ePetal shape, bayonet type\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDIMENSIONS (W x H x D):\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e88.5 x 121.6mm (3-1\/2 x 4-7\/8 in.)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWEIGHT:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e680g (24 oz.)\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":16128484016218,"sku":"SEL1635GM.SYX","price":1999.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1627919-2.jpg?v=1769884834"},{"product_id":"sony-fe-135mm-f1-8-g-master-lens-pre-order","title":"Sony FE 135mm f1.8 G Master Lens","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eAn F1.8 135mm prime with superb resolution, bokeh, and AF\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eUnsparing application of Sony’s most advanced optical technologies has produced a large-aperture prime telephoto lens that delivers outstanding corner-to-corner resolution even at F1.8, plus exquisite bokeh that is a hallmark of the G Master series.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eXA and Super ED elements deliver high resolution\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eXA (extreme aspherical), Super ED (extra-low dispersion) glass, and ED glass elements precisely deployed in an advanced optical design effectively correct aberration, while a floating focus system works with these aberration correction measures to ensure that the highest possible resolution is maintained right out to the image edges throughout the lens's focus range.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eNarrow depth of field with breathtaking G Master bokeh\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eThe extremely high surface precision of XA elements, careful control of spherical aberration at both the design and the manufacturing stages, and an 11-blade circular aperture all come together to produce spectacularly smooth, elegant G Master bokeh that maximises the creative potential of the narrow depth of field available with this 135mm F1.8 lens.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eDual front and rear XD linear motors achieve fast, precise, quiet AF\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eSony’s innovative XD (extreme dynamic) linear motors also play an important role, making it possible to maintain focus on moving portrait subjects, performers on stage, or similarly dynamic subjects with impressive speed, precision, and reliability, while also providing AF control that is quiet and virtually free of vibration.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eFloating focus mechanism for improved close-up capability\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eAlthough it is a 135-millimeter telephoto lens, a floating focus system that effectively controls aberration at all focusing distances has made it possible to achieve a minimum focus distance of just 0.7 meters (2.3 ft) and a maximum magnification of 0.25x for close-up photography. Small accessories and other subjects can be captured with remarkable resolution and soft, beautiful background bokeh.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eSuperior imaging plus mobility, operability, and reliability\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eThe important features include customisable focus hold buttons, a focus range limiter, an aperture ring with switchable click stops, a dust\/moisture resistant design, and a fluorine coated front element. Overall, this is a lens that meets professional requirements for control and reliability for both stills and movies.\u003c\/p\u003e\n\u003cbr\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cdiv class=\"video-player-light\" data-id=\"SDzcZgZ40BU\" data-channel=\"youtube\"\u003e\u003c\/div\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":16212016398426,"sku":"SEL135F18GM.SYX","price":1749.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1693544-2.jpg?v=1757864022"},{"product_id":"sony-fe-28mm-f2-lens","title":"Sony FE 28mm f2 Lens","description":"\u003cspan\u003eThe Sony FE 28mm f2 lens is an excellent choice as a second lens to supplement a basic lens kit. This full-frame 28mm wide-angle prime features a bright f2.0 maximum aperture and outstanding overall optical performance. Advanced optics deliver excellent sharpness right out to the image edges plus beautifully smooth bokeh when needed. A maximum aperture of f2.0 makes it easier to shoot clear images handheld indoors or in dim lighting. An inner focus mechanism achieves stable, quiet autofocus operation that is ideal for movies as well as stills.\u003c\/span\u003e\n\u003ch3\u003eKey Features:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eWide angle (28mm) for landscape or more\u003c\/li\u003e\n\u003cli\u003eFast F2.0 maximum aperture\u003c\/li\u003e\n\u003cli\u003eCircular 9-blade aperture for beautiful defocus effects\u003c\/li\u003e\n\u003cli\u003eDust and moisture resistant design\u003c\/li\u003e\n\u003cli\u003eLinear motor for silent movie recording\u003c\/li\u003e\n\u003cli\u003eFor Full-Frame and APS-C cameras\u003c\/li\u003e\n\u003cli\u003eSony E-mount\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003ePrime lens resolution and contrast\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eAdvanced fixed focal length optics effectively minimise aberration from infinity right down to the closest focusing distance for excellent sharpness throughout the image area. All lens surfaces are multi-coated to minimize backlighting induced flare and ghosting for maximum subject clarity and contrast.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSmooth, expressive bokeh\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eA 9-blade circular aperture works with this lens’s large aperture to produce smooth, beautiful background bokeh.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSmall and light for everyday photography\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eThe compact, lightweight design of this full-frame lens is an ideal match for compact a7 series bodies. At only 200 grams it is a convenient choice for snapshots and everyday use, and an aluminum alloy exterior adds elegant appearance as well as sophisticated feel.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eExplore prime lens performance\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eAn ideal second lens for full-frame photographers who want to explore the superior sharpness and expressive potential of a high-performance prime lens. An optical design that includes 3 aspherical(one is an advanced aspherical element) lens elements and 2 ED elements packs outstanding optical performance into a compact lens, and a bright F2.0 maximum aperture makes low-light shooting easy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDedicated optional converters go wider\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eTwo optional, dedicated front converters conveniently expand the angle of view to 21mm ultra-wide and 16mm fisheye without degrading optical performance or visual appearance. A sensor system in the converters and lens ensures that appropriate EXIF data is generated when either converters is attached, for easy data management.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOptimised for movies as well as stills\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eA precision linear actuator built into the lens drives the focusing mechanism smoothly and quietly, and inner focus means that the lens does not extend while focusing. Quiet operation and stable handling are significant advantages when shooting movies.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHigh reliability in harsh conditions\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eA design the resists the intrusion of dust and moisture enhances reliability in harsh environments, letting you shoot with confidence wherever you go.\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":17126880903258,"sku":"SEL28F20.SYX","price":339.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1569253.jpg?v=1571326843"},{"product_id":"sony-e-30mm-f3-5-macro-lens","title":"Sony E 30mm f3.5 Macro Lens","description":"\u003cspan\u003eThe Sony E30mm f3.5 Macro Lens for E mount cameras offers full 1:1 magnification for detailed close-ups of flowers, insects and small subjects. Its superb image quality makes the E30mm f3.5 Macro Lens equally suited to HD video and an ideal companion to Sony's latest range of APS-C E-mount cameras.\u003c\/span\u003e\n\u003ch2\u003eSony E30mm f3.5 Macro main features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eLight, compact macro lens delivering high image quality\u003c\/li\u003e\n\u003cli\u003eIdeal for close-ups of flowers, insects and small subjects as well as non-macro everyday shooting\u003c\/li\u003e\n\u003cli\u003e1:1 magnification ratio for frame-filling close-ups, with small subjects captured at actual size on camera's image sensor\u003c\/li\u003e\n\u003cli\u003eMinimum working distance from front of lens to subject of just 2.4cm, and minimum focusing distance of 9.5cm\u003c\/li\u003e\n\u003cli\u003eQuality optics with aspherical lens elements and ED glass for excellent sharpness and clarity at all apertures and focus settings\u003c\/li\u003e\n\u003cli\u003eLinear focus motor drive for smooth, quiet, fast focusing during HD movie shooting\u003c\/li\u003e\n\u003cli\u003eInternal focusing mechanism maintains constant distance from front of lens to subject\u003c\/li\u003e\n\u003cli\u003eStylish, compact design with refined metal finish to blend with camera body\u003c\/li\u003e\n\u003cli\u003eSupplied with lens hood (allows attachment of optional filter)\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":17217635188826,"sku":"SEL30M35.AE","price":199.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1526009.jpg?v=1571327078"},{"product_id":"sony-fe-200-600mm-f5-6-6-3-g-oss-lens-available-for-pre-order","title":"Sony FE 200-600mm f5.6-6.3 G OSS Lens","description":"\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eExplore the world with 200-600mm zoom\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003ePerfect for wildlife and more, this 200-600mm super-telephoto zoom can reach as far as 840mm or 1200mm with 1.4x and 2.0x teleconverters, with full G lens quality and AF performance. Aspherical and ED glass elements achieve superb resolution throughout the zoom range, while Sony’s Nano AR Coating cuts flare and ghosting. The bokeh is gorgeous, too. \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eZoom to 600mm, or 1200 with teleconverter\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eCompatible with optional 1.4x and 2.0x teleconverters, for a maximum focal length of 840mm or 1200mm at F13. Both teleconverters are top quality, retaining outstanding image quality and AF performance. Zoom and aperture range with the 1.4x teleconverter is 280-840mm, F8-9. With the 2.0x teleconverter the ranges are 400-1200mm, F11-13.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eHigh resolution throughout the zoom range\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eFive ED (Extra-low Dispersion) glass elements and one aspherical element in a new optical design offer superb resolution and image quality throughout the zoom range. The aspherical element suppresses spherical aberration and distortion, while the ED glass elements minimize chromatic aberration that can be a problem at super-telephoto focal lengths.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eFast, precise AF\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003ekeeps up with swift subjects\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eSony's DDSSM (Direct Drive SSM) system has the power and precision needed to drive the lens's mechanism for remarkably fast, accurate focusing. High positioning accuracy means that no movement is wasted. Pinpoint autofocus is achieved with blazing speed. The DDSSM system is incredibly quiet, too.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eBeautiful, natural G lens bokeh\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eAn 11-blade circular aperture mechanism adds to the beauty of the bokeh produced by this lens, making it possible to use the narrow depth of field available at super-telephoto focal lengths to produce striking images with deep, creamy G lens bokeh.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eExcellent control and reliability in the field\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eAn internal zoom mechanism means that the length of the lens does not change while zooming, for stable handheld operation with consistent balance. Customisable focus hold buttons are provided in three locations 90° apart for easy access when shooting in any orientation. A fluorine front element coating plus a dust and moisture resistant design ensure high reliability in challenging environments.\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":17306241237082,"sku":"SEL200600G.SYX","price":1559.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/SonyFE200600mmLens.jpg?v=1769884837"},{"product_id":"sony-fe-50mm-f2-8-macro-lens","title":"Sony FE 50mm F2.8 Macro lens","description":"\u003ch2 class=\"t2\"\u003eA perfect macro prime for everyday use\u003c\/h2\u003e\n\u003cp class=\"p2 \"\u003eThis versatile 50 mm “normal” macro prime lens for full-frame sensors is ideal for everyday photography as well as capturing impressive 1:1 macro images. You can get as close as 16 centimeters from the subject while the normal angle of view makes it possible to include background elements for added creative freedom. Controls and operation are optimized for easy, efficient close-up shooting.\u003c\/p\u003e\n\u003cul class=\"feature-list\"\u003e\n\u003cli\u003e\n\u003cdiv class=\"ghost-center-wrap\"\u003e\n\u003cp class=\"copy ghost-center with-icon\"\u003e\u003cspan\u003e0mm standard 1:1 macro lens\u003c\/span\u003e\u003cspan class=\"space\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv class=\"ghost-center-wrap\"\u003e\n\u003cp class=\"icon ghost-center\"\u003e \u003c\/p\u003e\n\u003cp class=\"copy ghost-center with-icon\"\u003e\u003cspan\u003eCompact, lightweight design\u003c\/span\u003e\u003cspan class=\"space\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv class=\"ghost-center-wrap\"\u003e\n\u003cp class=\"icon ghost-center\"\u003e \u003c\/p\u003e\n\u003cp class=\"copy ghost-center with-icon\"\u003e\u003cspan\u003eCircular 7-blade aperture for beautiful defocus effects\u003c\/span\u003e\u003cspan class=\"space\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv class=\"ghost-center-wrap\"\u003e\n\u003cp class=\"icon ghost-center\"\u003e \u003c\/p\u003e\n\u003cp class=\"copy ghost-center with-icon\"\u003e\u003cspan\u003e0.16m minimum focus distance\u003c\/span\u003e\u003cspan class=\"space\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv class=\"ghost-center-wrap\"\u003e\n\u003cp class=\"icon ghost-center\"\u003e \u003c\/p\u003e\n\u003cp class=\"copy ghost-center with-icon\"\u003e\u003cspan\u003eDust and moisture resistant design \u003csup class=\"footNoteNumber footNoteNumber_done\" data-footnote=\"Not guaranteed to be 100% dust and moisture proof.\" data-hasqtip=\"1\"\u003e\u003ca name=\"2\"\u003e\u003c\/a\u003e2\u003c\/sup\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"copy ghost-center with-icon\"\u003e \u003c\/p\u003e\n\u003cp class=\"copy ghost-center with-icon\"\u003e\u003cspan\u003e\u003cstrong\u003eMINIMUM FOCUS DISTANCE\u003c\/strong\u003e0.16 m (0.53 ft)\u003cstrong\u003eMAXIMUM MAGNIFICATION RATIO (X)\u003c\/strong\u003e1\u003cstrong\u003eFILTER DIAMETER (MM)\u003c\/strong\u003e55\u003cstrong\u003eWEIGHT\u003c\/strong\u003e236 g (8.4 oz)\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":17590798876762,"sku":"SEL50M28.SYX","price":449.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1606390.jpg?v=1571327199"},{"product_id":"sony-e-16-55mm-f2-8-g-lens-pre-order","title":"Sony E 16-55mm f2.8 G Lens","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p3\" itemprop=\"description\"\u003eSony’s first 16-55 mm (24-82.5 mm full-frame equiv.) APS-C zoom with a constant F2.8 aperture is remarkably compact while offering performance befitting the G Lens series. A new optical design delivers excellent corner-to-corner resolution, and beautiful bokeh is available when needed.\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":17916793225306,"sku":"SEL1655G.SYX","price":1199.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1714392.jpg?v=1769884838"},{"product_id":"sony-e-70-350mm-f4-5-6-3-g-oss-lens-pre-order","title":"Sony E 70-350mm f4.5-6.3 G OSS Lens","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eExquisite detail from 70 to 350mm\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eOptimised optical and mechanical design offers outstanding super-telephoto zoom performance for APS-C bodies (105-525mm equiv.). Impressive G Lens quality is maintained throughout the zoom range, right out to the image edges. All of this is packed into a compact, mobile 5x super-telephoto zoom lens with built-in optical image stabilisation.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eG Lens quality all the way to 350mm (525mm equiv.)\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eOne aspherical element and three ED (Extra-low Dispersion) glass elements in a precision optical design suppress aberration throughout the zoom range, including chromatic aberration that can be an issue at super-telephoto focal lengths. Excellent sharpness and rendering are achieved at all zoom settings, throughout the image area. Gorgeous telephoto G Lens bokeh is another advantage. \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eCompact, mobile 5x super-telephoto zoom\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eAlthough it offers a big 5x zoom range, this compact lens weighs in at just 625 grams, enhancing the mobility of the entire camera system. 70-350mm (105-525mm equiv.) is an ideal range for a wide spectrum of subjects. Built-in optical image stabilisation makes it easier to capture crisp, blur-free imagery even when shooting handheld at super-telephoto focal lengths.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eXD Linear Motor in an APS-C lens\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eSony’s original XD (extreme dynamic) linear motor technology has been applied in an APS-C lens, offering top-class autofocus performance that is fast, precise, and tenacious. Coupled with the advanced real-time AF capability of the latest compact APS-C bodies, you have a high-performance, easy-handling system for landscapes, wildlife, and more.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eControl, reliability, and mobility for any situation\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eAn Optical SteadyShot switch, customisable focus hold button, and zoom lock switch add control convenience to a lens that also features a dust and moisture resistant design for high reliability in challenging environmental conditions. All of this complements the lens’s portability, making pro-class control and dependability available wherever you go.\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":17916812001370,"sku":"SEL70350G.SYX","price":769.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1714393.jpg?v=1725141710"},{"product_id":"sony-fe-20mm-f1-8-g-lens","title":"Sony FE 20mm f1.8 G Lens","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eUltra-wide 20mm perspectives, superb resolution from F1.8\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eTwo AA (advanced aspherical) elements in an innovative optical design minimise aberration for outstanding corner-to-corner resolution right from the lens’s widest F1.8 aperture.\u003c\/p\u003e\n\u003cp class=\"p3 \"\u003e \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eCompact and lightweight for enhanced mobility and handling\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eAn advanced optical design that includes two AA elements is supported by a refined mechanical system in a G Lens that weighs just 373 grams (13.2 oz.). Small size and light weight enhance mobility when used with compact E-mount bodies, and make up a well-balanced system that is ideal for use on gimbals or accessory grips. The FE 20mm F1.8 G is a versatile lens for a wide variety of still and movie shooting situations.\u003c\/p\u003e\n\u003cp class=\"p3 \"\u003e \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eSmooth, natural-looking bokeh\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eIn addition to precise control of spherical aberration that has a significant influence on bokeh quality, the FE 20mm F1.8 G has a 9-blade circular aperture that contributes to smooth, creamy bokeh and natural-looking highlights that are hallmarks of the G Lens series.\u003c\/p\u003e\n\u003cp class=\"p3 \"\u003e \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eRealistically rendered point sources\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eTwo AA (advanced aspherical) elements and three ED (Extra-low Dispersion) glass elements are employed to minimise sagittal flare so that point light sources are reproduced accurately, without colour smearing.\u003c\/p\u003e\n\u003cp class=\"p3 \"\u003e \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eXD Linear Motors maximise AF speed, precision, and tracking\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eTwo XD (eXtreme Dynamic) Linear Motors easily keep up with the high-speed capabilities of today’s most advanced camera bodies, taking advantage of their full autofocus speed, precision, and tracking potential to capture the most dynamic subjects. New control algorithms make it possible to drive the lens’s large focus group smoothly and without delays for responsive, silent, low-vibration autofocus.\u003c\/p\u003e\n\u003cp class=\"p3 \"\u003e \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eExcellent close-up performance, even for selfies\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eIn addition to the fact that 20mm is a great focal length for selfies, this lens has a minimum focusing distance of just 0.19 meter (0.63 ft) when used in AF mode, and an even closer 0.18 meter (0.59 ft) minimum focusing distance when focused manually. It is an excellent choice for gimbal\/grip mounting, whether shooting selfies or other subjects.\u003c\/p\u003e\n\u003cp class=\"p3 \"\u003e \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eSmooth operation and high reliability in a compact lens\u003c\/h2\u003e\n\u003cp class=\"p3 \"\u003eA focus hold button, focus mode switch, aperture ring, and other controls are designed and positioned for easy operation and a smooth workflow. Alternative functions that support the user’s individual shooting needs can be assigned to the focus hold button via camera body menu settings. The front lens element is fluorine coated to repel water and grime, and the lens is dust and moisture resistant design\u003csup class=\"footNoteNumber footNoteNumber_done\" data-footnote=\"Not guaranteed to be 100% dust and moisture proof.\" data-hasqtip=\"1\"\u003e\u003ca name=\"2\"\u003e2\u003c\/a\u003e\u003c\/sup\u003e\u003cspan\u003e \u003c\/span\u003eprovides the reliability needed for outdoor use in challenging conditions.\u003c\/p\u003e\n\u003cp class=\"p3 \"\u003e \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p3 \"\u003e\u003cstrong\u003eMINIMUM FOCUS DISTANCE \u003c\/strong\u003e0.19 m (AF), 0.18 m (MF) (0.63 ft (AF), 0.59 ft (MF))\u003c\/p\u003e\n\u003cp class=\"p3 \"\u003e\u003cstrong\u003eMAXIMUM MAGNIFICATION RATIO (X)\u003c\/strong\u003e0.20 (AF), 0.22 (MF)\u003c\/p\u003e\n\u003cp class=\"p3 \"\u003e\u003cstrong\u003eFILTER DIAMETER (MM)\u003c\/strong\u003e67\u003c\/p\u003e\n\u003cp class=\"p3 \"\u003e\u003cstrong\u003eWEIGHT\u003c\/strong\u003e373 g (13.2 oz.)\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":32206484209754,"sku":"SEL20F18G.SYX","price":949.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/l_182881-5644db5dd0891fd98328a52d1eebb283.jpg?v=1588338405"},{"product_id":"sony-fe-12-24mm-f2-8-g-master-lens","title":"Sony FE 12-24mm f2.8 G Master Lens","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eHigh resolution at ultra wide angles\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eExcellent corner-to-corner resolution\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eED glass improves resolution and contrast\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eClarity and contrast in any light\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAt the 12mm end of its range, this 12-24mm constant F2.8 zoom lens offers an ultra-wide angle of view. An innovative optical design works with Sony’s advanced XD Linear Motors to deliver outstanding G Master image quality in a lightweight lens that also features fast, precise autofocus, smooth control, and solid reliability.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch3 class=\"t3-bold editorial-headline js-editorial-headline\"\u003eBright F2.8 maximum aperture from 12mm to 24mm\u003c\/h3\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003eThe ultra-wide 12mm angle of view available with this versatile lens makes it possible to emphasise distance and create dynamic perspectives that are beyond the scope of the human eye. Expand your artistic palette with deep, engaging visual imagery\u003c\/p\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003e \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch3 class=\"t3-bold editorial-headline js-editorial-headline\"\u003eInnovative optics with the largest XA element in any α lens\u003c\/h3\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003eThree XA (extreme aspherical) elements, including the largest ever made, combine with one aspherical element in an innovative optical design that achieves stunning G Master resolution throughout the image area. Two Super ED (Extra-low Dispersion) and three ED glass elements suppress chromatic aberration, and a new Nano AR Coating II minimises flare and ghosting for clear, crisp imagery.\u003c\/p\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003e \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch3 class=\"t3-bold editorial-headline js-editorial-headline\"\u003eConstant F2.8 brightness\u003c\/h3\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003e12-24mm zoom with a constant F2.8 maximum aperture is ideal for shooting night scenes, starry skies, and other low-light subjects at low sensitivities without having to use extremely slow shutter speeds.\u003c\/p\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003e \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch3 class=\"t3-bold editorial-headline js-editorial-headline\"\u003eUltra-wide angles and large aperture in a small, lightweight zoom\u003c\/h3\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003eAn advanced optical design with four aspherical elements, including three XA types, plus a mechanical design that features Sony’s original XD linear motors, in a compact, lightweight 12-24mm constant F2.8 zoom that delivers stunning image quality. In addition to being ideal for landscapes, night scenes, and architecture, this lens provides extra mobility for active sports photographers who shoot wide angles\u003c\/p\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003e \u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch3 class=\"t3-bold editorial-headline js-editorial-headline\"\u003eControl and reliability for professional applications\u003c\/h3\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003eA focus hold button, focus mode switch, zoom ring, focus ring, and other controls are designed and positioned for easy operation and a smooth workflow. Alternative functions that support the user’s individual shooting needs can be assigned to the focus hold button via camera body menu settings. A fluorine front element coating plus a dust and moisture resistant design ensure high reliability in challenging environments.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ctable cellpadding=\"5\" cellspacing=\"5\" width=\"500\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd width=\"50%\" valign=\"top\"\u003e\u003cb\u003eMount\u003c\/b\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\"\u003eSony E-mount\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd valign=\"top\"\u003e\u003cb\u003eFormat\u003c\/b\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\"\u003e35mm full frame\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd valign=\"top\"\u003e\u003cb\u003eFocal-length (mm)\u003c\/b\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\"\u003e12-24\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd valign=\"top\"\u003e\u003cb\u003e35mm equivalent focal-length (aps-c)\u003c\/b\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\"\u003e18-36\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd valign=\"top\"\u003e\u003cb\u003eLens groups \/ elements\u003c\/b\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\"\u003e13-17\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd valign=\"top\"\u003e\u003cb\u003eAngle of view (35mm)\u003c\/b\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\"\u003e122 - 84 degrees\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd valign=\"top\"\u003e\u003cb\u003eAngle of view (aps-c)\u003c\/b\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\"\u003e99 - 61 degrees\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd valign=\"top\"\u003e\u003cb\u003eMaximum aperture (f)\u003c\/b\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\"\u003e4\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd valign=\"top\"\u003e\u003cb\u003eMinimum aperture (f)\u003c\/b\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\"\u003e22\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd valign=\"top\"\u003e\u003cb\u003eAperture blades\u003c\/b\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\"\u003e7\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd valign=\"top\"\u003e\u003cb\u003eCircular aperture\u003c\/b\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\"\u003eYes\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd valign=\"top\"\u003e\u003cb\u003eMinimum focus distance\u003c\/b\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\"\u003e0.28 m (0.92 ft)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd valign=\"top\"\u003e\u003cb\u003eMaximum magnification ratio (x)\u003c\/b\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\"\u003e0.14\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd valign=\"top\"\u003e\u003cb\u003eImage stabilization (steadyshot)\u003c\/b\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\"\u003eBody-integrated\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd valign=\"top\"\u003e\u003cb\u003eZoom system\u003c\/b\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\"\u003eManual\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd valign=\"top\"\u003e\u003cb\u003eHood type\u003c\/b\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\"\u003ePetal shape, fixed type\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd valign=\"top\"\u003e\u003cb\u003eDimensions (w x h x d)\u003c\/b\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\"\u003e87 x 117.4 mm (3-1\/2 x 4-5\/8 in.)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd valign=\"top\"\u003e\u003cb\u003eWeight\u003c\/b\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\"\u003e565 g (20 oz.)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":35602547245211,"sku":"SEL1224GM.SYX","price":2899.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/SEL1224GM_A-Large.jpg?v=1769884842"},{"product_id":"sony-fe-28-60mm-f4-5-6-lens-sony-e-mount","title":"Sony FE 28-60mm f4-5.6 Lens","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cul class=\"feature-list\"\u003e\n\u003cli\u003e\n\u003cdiv class=\"ghost-center-wrap\"\u003e\n\u003cp class=\"copy ghost-center with-icon\"\u003e\u003cspan\u003eWorld’s smallest and lightest full-frame standard zoom lens\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv class=\"ghost-center-wrap\"\u003e\n\u003cp class=\"copy ghost-center with-icon\"\u003e\u003cspan\u003eFull-frame standard zoom lens with high image quality\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv class=\"ghost-center-wrap\"\u003e\n\u003cp class=\"copy ghost-center with-icon\"\u003e\u003cspan\u003eFast, quiet AF performance delivered by linear motor\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv class=\"ghost-center-wrap\"\u003e\n\u003cp class=\"copy ghost-center with-icon\"\u003e\u003cspan\u003eDust and moisture resistant design\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv class=\"ghost-center-wrap\"\u003e\n\u003cp class=\"copy ghost-center with-icon\"\u003e\u003cspan\u003e7-blade aperture for natural bokeh\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 class=\"t3-bold editorial-headline js-editorial-headline\" style=\"text-align: left;\" data-mce-fragment=\"1\"\u003e\u003c\/h3\u003e\n\u003ch3 class=\"t3-bold editorial-headline js-editorial-headline\" style=\"text-align: left;\" data-mce-fragment=\"1\"\u003e\u003c\/h3\u003e\n\u003ch3 class=\"t3-bold editorial-headline js-editorial-headline\" style=\"text-align: left;\" data-mce-fragment=\"1\"\u003eSmall, light and full-frame\u003c\/h3\u003e\n\u003cdiv class=\"t3-bold editorial-headline js-editorial-headline\" style=\"text-align: left;\" data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\" style=\"text-align: left;\" data-mce-style=\"text-align: center;\" data-mce-fragment=\"1\"\u003eThe latest mechanical and optical technology delivers full-frame performance in the world’s lightest and most compact standard zoom lens. Although the FE 28-60mm F4-5.6 is designed for easy carrying in your bag for daily use, it features a focal length of 28mm-60mm to expand your full-frame reach.\u003c\/p\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\" style=\"text-align: left;\" data-mce-style=\"text-align: center;\" data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003ch3 class=\"t3-bold editorial-headline js-editorial-headline\" style=\"text-align: left;\"\u003eThe world’s smallest and lightest\u003cspan\u003e \u003c\/span\u003efull-frame compatible zoom lens\u003c\/h3\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\" style=\"text-align: left;\"\u003eThe FE 28-60mm F4-5.6 combines full-frame image quality and world-leading\u003cspan\u003e \u003c\/span\u003ecompactness and lightness (167g, 5.9oz) through excellent mechanical and optical design, including its retracting structure and three aspherical lens elements. For everyday snaps, travel and vlogging, it’s the ideal lens for compact E-mount full-frame cameras – delivering ease, portability, and high image quality.\u003c\/p\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\" style=\"text-align: left;\"\u003e \u003c\/p\u003e\n\u003ch3 class=\"t3-bold editorial-headline js-editorial-headline\" style=\"text-align: left;\"\u003eA standard zoom lens with corner-to-corner full-frame resolution\u003c\/h3\u003e\n\u003cdiv class=\"t3-bold editorial-headline js-editorial-headline\" style=\"text-align: left;\"\u003e\u003c\/div\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\" style=\"text-align: left;\"\u003eTo deliver the optical performance and corner-to-corner resolution necessary for full-frame imaging, the FE 28-60mm F4-5.6 features three aspherical lens elements. The precise shape of these elements suppresses various image distortions and aberrations. \u003c\/p\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\" style=\"text-align: left;\"\u003e \u003c\/p\u003e\n\u003ch3 class=\"t3-bold editorial-headline js-editorial-headline\" style=\"text-align: left;\"\u003eIdeal focal length and close-up capability\u003c\/h3\u003e\n\u003cdiv class=\"t3-bold editorial-headline js-editorial-headline\" style=\"text-align: left;\"\u003e\u003c\/div\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\" style=\"text-align: left;\"\u003eCapture a wide variety of everyday subjects with the flexible focusing range. With a minimum focusing distance of just 0.3m (telephoto 0.45m), you can achieve good close-up shots of food and flowers. The compact design makes it the ideal tool for everything from table photos to vlogs with full-frame quality.\u003c\/p\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\" style=\"text-align: left;\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\" style=\"text-align: left;\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\" style=\"text-align: left;\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eMINIMUM FOCUS DISTANCE\u003c\/strong\u003eWide 0.3 m (0.99 ft), Tele 0.45 m (1.48 ft)\u003c\/p\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\" style=\"text-align: left;\"\u003e\u003cstrong\u003eMAXIMUM MAGNIFICATION RATIO (X)\u003c\/strong\u003e0.16\u003c\/p\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\" style=\"text-align: left;\"\u003e\u003cstrong\u003eFILTER DIAMETER (MM)\u003c\/strong\u003e40.5\u003c\/p\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\" style=\"text-align: left;\"\u003e\u003cstrong\u003eWEIGHT\u003c\/strong\u003e167 g (5.9 oz.)\u003cbr\u003e\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":36279430185115,"sku":"SEL2860.SYX","price":449.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/VX8016_A-Large.jpg?v=1601987268"},{"product_id":"sony-la-ea5-adapter-a-mount-to-e-mount-adapter","title":"Sony LA-EA5 Adapter - A-Mount to E-Mount Adapter","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003ch3 class=\"t2 editorial-headline js-editorial-headline\" data-mce-fragment=\"1\"\u003e\u003cstrong\u003eA-mount lens adapter for E-mount cameras\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"p2  editorial-body-copy js-editorial-body-copy\" data-mce-fragment=\"1\"\u003eA compact lens adapter with an elegant, cylindrical form factor that lets A-mount lens users take advantage of the outstanding AF performance provided by the latest E-mount camera bodies.\u003c\/p\u003e\n\u003cp class=\"p2  editorial-body-copy js-editorial-body-copy\" data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp class=\"p2  editorial-body-copy js-editorial-body-copy\" data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003ch3 class=\"t3-bold editorial-headline js-editorial-headline\"\u003eE-mount focal plane phase-detection AF for A-mount SSM and SAM lenses\u003c\/h3\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003eThis advanced adapter allows A-mount SSM (Super Sonic wave Motor) and SAM (Smooth Autofocus Motor)  lenses to be used with the latest E-mount camera bodies, with full support for wide-area focal plane phase-detection AF, including subject-recognition features such as Real-time Eye AF (human \u0026amp; animal), Real-time Tracking, and more.  Refer to “Compatibility” below for information on compatible bodies and lenses.\u003c\/p\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003e \u003c\/p\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003e \u003c\/p\u003e\n\u003ch3 class=\"t3-bold editorial-headline js-editorial-headline\"\u003e\u003cstrong\u003eAF\/AE tracking at up to 11 fps for SSM and SAM lenses\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp style=\"text-align: left;\" class=\"p3  editorial-body-copy js-editorial-body-copy\" data-mce-style=\"text-align: left;\"\u003eUsed with the latest E-mount camera bodies, this advanced adapter makes A-mount SSM and SAM lenses compatible with the AF\/AE tracking\u003cspan style=\"color: #000000; font-family: Arial;\" face=\"Arial\" color=\"#000000\" data-mce-style=\"color: #000000; font-family: Arial;\"\u003e\u003cspan style=\"font-size: 13.3333px; background-color: #efefef;\" data-mce-style=\"font-size: 13.3333px; background-color: #efefef;\"\u003e \u003c\/span\u003e\u003c\/span\u003ecapability of E-mount bodies, even while shooting continuously at up to 11 fps. Refer to “Compatibility” below for information on compatible bodies and lenses.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\" class=\"p3  editorial-body-copy js-editorial-body-copy\" data-mce-style=\"text-align: left;\"\u003e \u003c\/p\u003e\n\u003cp style=\"text-align: left;\" class=\"p3  editorial-body-copy js-editorial-body-copy\" data-mce-style=\"text-align: left;\"\u003e \u003c\/p\u003e\n\u003ch3 class=\"t3-bold editorial-headline js-editorial-headline\"\u003e\u003cstrong\u003eAccurate AF and AF\/AE tracking for SSM, SAM, and motor-less lenses\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003eThe LA-EA5 supports all A-mount lenses, including models such as the Sonnar T* 135mm F1.8 ZA and Planar T* 85mm F1.4 ZA that do not have internal motors. Full support is provided for focal plane phase-detection AF, Real-time Eye AF (human \u0026amp; animal), Real-time Tracking, and continuous AF\/AE tracking at up to 11 frames per second. Refer to “Compatibility” below for information on compatible bodies and lenses.\u003c\/p\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003e \u003c\/p\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003e \u003c\/p\u003e\n\u003ch3 class=\"t3-bold editorial-headline js-editorial-headline\"\u003e\u003cstrong\u003eCompact cylindrical design and comfortable operation\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003eA newly developed compact AF drive unit and aperture drive unit are packaged in a sleek, high-performance cylindrical mount adapter. The adapter matches the diameter of the A-mount so that nothing protrudes from the bottom of the mount when used on a compact E-mount body, ensuring comfortable hold and operation even when the camera is mounted on a vertical grip.\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":36359646445723,"sku":"LAEA5.SYU","price":269.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/LAEA5_right-Mid.jpg?v=1602500079"},{"product_id":"sony-fe-35mm-f1-8-lens","title":"Sony FE 35mm F1.8 Lens","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eOffering outstanding image quality even at its maximum F1.8 aperture, this compact, lightweight 35mm prime lens for full-frame cameras is a versatile choice for everything from tabletop photography to the great outdoors. Fast, precise, quiet AF operation and reliable AF tracking make it suitable for shooting videos as well as stills.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThanks to innovative optical design, this large-aperture lens weighs a mere 280g (9.9oz.) and is just 65.6mm in diameter by 73mm in length. That convenience and mobility come with superb image quality that makes it a great all-around choice for stills and movies. It is a full-frame lens, but also balances well with APS-C bodies, providing an equivalent focal length of 52.5mm that is ideal for portraits and snapshots.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAn aspherical element is strategically implemented in this lens’s advanced design to suppress optical aberration and achieve high resolution right out to the image periphery. Smooth bokeh is also available when needed, supported by a 9-blade circular aperture mechanism that contributes to natural looking highlights. 0.22m (0.73ft.) minimum focus distance and 0.24x maximum magnification make this lens useful for closeups too.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA conveniently placed focus hold button not only offers easy focus hold control, but can be assigned to a variety of other functions from a menu accessed via the camera body. The lens also features a focus mode switch that allows instant switching between auto and manual focus. A dust and moisture resistant design ensures maximum reliability in challenging shooting environments.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe narrow depth of field available at a wide F1.8 aperture makes focus critical. The fast response and high precision of this lens's linear-motor AF drive system ensure fast, precise, quiet autofocus operation. Outstanding AF performance is available not only for stills, but also for movies where \"wobbling\" is employed for delicate continuous focus control.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"span4\"\u003e\n\u003cdl\u003e\n\u003cdt class=\"l3\"\u003e\u003cstrong\u003eDIMENSIONS (W X H X D)\u003c\/strong\u003e\u003c\/dt\u003e\n\u003cdd class=\"p3\"\u003e65.6 x 73 mm(2-5\/8 x 2-7\/8 in.)\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"span4 offset1\"\u003e\n\u003cdl\u003e\n\u003cdt class=\"l3\"\u003e\u003cstrong\u003eWEIGHT\u003c\/strong\u003e\u003c\/dt\u003e\n\u003cdd class=\"p3\"\u003e280 g(9.9 oz.)\u003c\/dd\u003e\n\u003cdd class=\"p3\"\u003e\u003c\/dd\u003e\n\u003cdt class=\"l3\"\u003e\u003cstrong\u003eMOUNT\u003c\/strong\u003e\u003c\/dt\u003e\n\u003cdd class=\"p3\"\u003eSony E-mount\u003c\/dd\u003e\n\u003cdt class=\"l3\"\u003e\u003cstrong\u003eFORMAT\u003c\/strong\u003e\u003c\/dt\u003e\n\u003cdd class=\"p3\"\u003e35mm full frame\u003c\/dd\u003e\n\u003cdt class=\"l3\"\u003e\u003cstrong\u003eFOCAL-LENGTH (MM)\u003c\/strong\u003e\u003c\/dt\u003e\n\u003cdd class=\"p3\"\u003e35\u003c\/dd\u003e\n\u003cdt class=\"l3\"\u003e\u003cstrong\u003e35MM EQUIVALENT FOCAL-LENGTH (APS-C)\u003c\/strong\u003e\u003c\/dt\u003e\n\u003cdd class=\"p3\"\u003e52.5\u003c\/dd\u003e\n\u003cdt class=\"l3\"\u003e\u003cstrong\u003eLENS GROUPS \/ ELEMENTS\u003c\/strong\u003e\u003c\/dt\u003e\n\u003cdd class=\"p3\"\u003e9-11\u003c\/dd\u003e\n\u003cdt class=\"l3\"\u003e\u003cstrong\u003eANGLE OF VIEW (35MM)\u003c\/strong\u003e\u003c\/dt\u003e\n\u003cdd class=\"p3\"\u003e63°\u003c\/dd\u003e\n\u003cdt class=\"l3\"\u003e\u003cstrong\u003eANGLE OF VIEW (APS-C)\u003c\/strong\u003e\u003c\/dt\u003e\n\u003cdd class=\"p3\"\u003e44°\u003c\/dd\u003e\n\u003cdt class=\"l3\"\u003e\u003cstrong\u003eMAXIMUM APERTURE (F)\u003c\/strong\u003e\u003c\/dt\u003e\n\u003cdd class=\"p3\"\u003e1.8\u003c\/dd\u003e\n\u003cdt class=\"l3\"\u003e\u003cstrong\u003eMINIMUM APERTURE (F)\u003c\/strong\u003e\u003c\/dt\u003e\n\u003cdd class=\"p3\"\u003e22\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003c\/div\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":36665998934171,"sku":"SEL35F18.AE","price":549.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/7240577C.jpg?v=1604928080"},{"product_id":"copy-of-sony-e-16-70mm-f4-za-oss-lens","title":"Sony E 16-70mm f4 ZA OSS Lens - B Stock","description":"\u003ch4\u003e\u003c\/h4\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eB Stock:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eDamage to outer box, lens has been fully test and in working condition \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Sony E16-70mm f\/4 ZA OSS Lens is a high-performance Carl Zeiss lens designed for Sony's APS-C E-mount compact system cameras. This 4x zoom lens covers a focal length of 16-70mm (24-105mm in 35mm full-frame equivalent) is ideal for everyday shooting, including travel, landscapes and portraits. Built-in Optical SteadyShot reduces camera shake during handheld shooting and improves performance in low-light conditions. The constant f\/4 maximum aperture enables you to use faster shutter speeds and capture sharp, clear images at a low ISO. The Zeiss T* anti-reflective lens coating is designed to ensure higher light transmission and minimise ghosting so that every detail and burst of colour is captured.\u003c\/span\u003e\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":41391808020635,"sku":"CAM007554","price":649.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1542476_1442cda1-9bc3-4c20-9974-f0a782209831.jpg?v=1634635826"},{"product_id":"sony-fe-28mm-f2-lens-b-stock","title":"Sony FE 28mm f2 Lens - B Stock","description":"\u003cp\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eB Stock:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eDamage to outer box, lens has been fully tested\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Sony FE 28mm f2 lens is an excellent choice as a second lens to supplement a basic lens kit. This full-frame 28mm wide-angle prime features a bright f2.0 maximum aperture and outstanding overall optical performance. Advanced optics deliver excellent sharpness right out to the image edges plus beautifully smooth bokeh when needed. A maximum aperture of f2.0 makes it easier to shoot clear images handheld indoors or in dim lighting. An inner focus mechanism achieves stable, quiet autofocus operation that is ideal for movies as well as stills.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eKey Features:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eWide angle (28mm) for landscape or more\u003c\/li\u003e\n\u003cli\u003eFast F2.0 maximum aperture\u003c\/li\u003e\n\u003cli\u003eCircular 9-blade aperture for beautiful defocus effects\u003c\/li\u003e\n\u003cli\u003eDust and moisture resistant design\u003c\/li\u003e\n\u003cli\u003eLinear motor for silent movie recording\u003c\/li\u003e\n\u003cli\u003eFor Full-Frame and APS-C cameras\u003c\/li\u003e\n\u003cli\u003eSony E-mount\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003ePrime lens resolution and contrast\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eAdvanced fixed focal length optics effectively minimise aberration from infinity right down to the closest focusing distance for excellent sharpness throughout the image area. All lens surfaces are multi-coated to minimize backlighting induced flare and ghosting for maximum subject clarity and contrast.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSmooth, expressive bokeh\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eA 9-blade circular aperture works with this lens’s large aperture to produce smooth, beautiful background bokeh.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSmall and light for everyday photography\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eThe compact, lightweight design of this full-frame lens is an ideal match for compact a7 series bodies. At only 200 grams it is a convenient choice for snapshots and everyday use, and an aluminum alloy exterior adds elegant appearance as well as sophisticated feel.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eExplore prime lens performance\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eAn ideal second lens for full-frame photographers who want to explore the superior sharpness and expressive potential of a high-performance prime lens. An optical design that includes 3 aspherical(one is an advanced aspherical element) lens elements and 2 ED elements packs outstanding optical performance into a compact lens, and a bright F2.0 maximum aperture makes low-light shooting easy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDedicated optional converters go wider\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eTwo optional, dedicated front converters conveniently expand the angle of view to 21mm ultra-wide and 16mm fisheye without degrading optical performance or visual appearance. A sensor system in the converters and lens ensures that appropriate EXIF data is generated when either converters is attached, for easy data management.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOptimised for movies as well as stills\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eA precision linear actuator built into the lens drives the focusing mechanism smoothly and quietly, and inner focus means that the lens does not extend while focusing. Quiet operation and stable handling are significant advantages when shooting movies.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHigh reliability in harsh conditions\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eA design the resists the intrusion of dust and moisture enhances reliability in harsh environments, letting you shoot with confidence wherever you go.\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":41391851634843,"sku":"CAM007555","price":299.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1569253_8b013f54-4272-4a90-9120-f44a8439ec06.jpg?v=1634636668"},{"product_id":"sony-fe-35mm-f2-8-za-carl-zeiss-sonnar-t-lens-b-stock","title":"Sony FE 35mm f2.8 ZA Carl Zeiss Sonnar T* Lens - B Stock","description":"\u003ch4\u003e\u003c\/h4\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eB Stock:\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eDamage to outer box, lens has been fully tested\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff2a00;\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003eThe Sony FE 35mm f2.8 ZA Carl Zeiss Sonnar T* Lens is a high-performance prime designed for Sony's full-frame E-mount cameras, such as the A7 series. Compact and lightweight, with a bright, constant f2.8 aperture, the lens is easily portable for travel and everyday shooting, as well as portraiture, street photography, night scenes and more.\u003c\/span\u003e\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":41391871197339,"sku":"CAM007556","price":579.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1544416_cdc5617e-6d00-4ca6-bdf4-096bba3b3600.jpg?v=1634637116"},{"product_id":"sony-a7-iii-digital-camera-with-24-105mm-lens-b-stock","title":"Sony A7 III Digital Camera with 24-105mm Lens - B stock","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eB stock:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eDamage to Original box, items with be shipped in a white box. camera and lens have been fully tested and in working condition. \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 class=\"t2\"\u003eGain control of expressive freedom\u003c\/h2\u003e\n\u003cp class=\"p2\"\u003eWith outstanding imaging capability and high-speed performance contained in a compact body, the α7 III gives you the power, precision and flexibility to capture once-in-a-lifetime moments just as you like.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t2\"\u003eRendering scenes in realistic detail\u003c\/h2\u003e\n\u003cp class=\"p2\"\u003eA newly developed back-illuminated image sensor and evolved image processing system fulfill various shooting needs with high-quality imaging capabilities that you would expect only of a full-frame camera.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eNewly developed sensor, evolved image processor\u003c\/h2\u003e\n\u003ch3 class=\"t7\"\u003eThe latest technology achieves stunning processing speed\u003c\/h3\u003e\n\u003cp class=\"p3\"\u003eA new version of the 24.2-megapixel\u003cspan style=\"font-size: 12.5px;\"\u003e \u003c\/span\u003eExmor R™ CMOS sensor, now featuring back-illuminated structure, is combined with the latest BIONZ X™ image processing engine and front-end LSI, and this combination achieves data readout speed that is two times faster and data processing capability that is 1.8 times higher.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eBack-illuminated full-frame sensor\u003c\/h2\u003e\n\u003ch3 class=\"t7\"\u003eHigher sensitivity and readout speed\u003c\/h3\u003e\n\u003cp class=\"p3\"\u003eThe camera’s 35mm full-frame CMOS image sensor with back-illuminated structure enhances light collection efficiency, expands circuitry scale, and, with the help of a copper wiring layer that contributes to quicker data transfer, outputs data at very high speed, while minimising noise to reveal fine details in every picture.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eReducing noise in high-resolution images\u003c\/h2\u003e\n\u003ch3 class=\"t7\"\u003eUp to 1.5-stop improvement\u003cspan\u003e \u003c\/span\u003ein image quality\u003c\/h3\u003e\n\u003cp class=\"p3\"\u003eStandard ISO range is extended to ISO 100-51200 (expandable to ISO 50-204800\u003cspan\u003e \u003c\/span\u003efor stills), while Detail Reproduction and Area-specific Noise Reduction technologies maintain image details and cut noise. With highly effective performance in mid-to-high sensitivity ranges, you can shoot at high ISO with no concerns about noise and image deterioration.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eSubtle gradation from shadow to highlight\u003c\/h2\u003e\n\u003ch3 class=\"t7\"\u003eDynamic range of up to approx. 15 stops\u003c\/h3\u003e\n\u003cp class=\"p3\"\u003eApprox. 15-stop dynamic range\u003cspan\u003e \u003c\/span\u003eat low-sensitivity settings is achieved, thanks to a revamped CMOS sensor and image processor that provide for smooth gradation from shadow to highlight. This gives you greater freedom of creative imaging.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eFaithful colour reproduction\u003c\/h2\u003e\n\u003ch3 class=\"t7\"\u003eMore accurate colour reproduction straight out of the camera\u003c\/h3\u003e\n\u003cp class=\"p3\"\u003eColour reproduction performance is dramatically enhanced, giving subjects that you capture more natural colour that is faithful to how the colours look in real life. Skin tones in portraits, blue skies in landscapes, and vivid hues in still life images look very realistic as a result.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t7\"\u003eSteadier shots with 5-axis stabilisation\u003c\/h2\u003e\n\u003cp class=\"p3\"\u003eThe latest high-precision stabilisation uses stabilisation unit and gyro sensors and algorithms to achieve a 5.0-step\u003cspan\u003e \u003c\/span\u003eshutter speed advantage in a system that compensates five types of camera shake with a wide range of lenses, and delivers excellent performance.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t7\"\u003e14-bit RAW\u003cspan\u003e \u003c\/span\u003eoutput for rich gradations\u003c\/h2\u003e\n\u003cp class=\"p3\"\u003eFor smoother, more natural gradation, the latest BIONZ X image processor and front-end LSI process image signals in 16-bit form. This processor also allows 14-bit RAW\u003cspan\u003e \u003c\/span\u003edata output, even when in silent or continuous shooting mode.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t2\"\u003e4D FOCUS — AF performance evolves\u003c\/h2\u003e\n\u003cp class=\"p2\"\u003eAF performance is improved using the same AF advancements as in the α9 and applying it optimally, so once the α7 III captures such unpredictably moving subjects as dancers, boxers, and wild animals in action, it won’t easily let them go.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003e4D FOCUS: Stunning wide coverage\u003c\/h2\u003e\n\u003ch3 class=\"t7\"\u003e693. Remarkable number of phase-detection AF points\u003c\/h3\u003e\n\u003cp class=\"p3\"\u003eThis camera features 693 phase-detection AF pointscovering approx. 93% of image area plus 425 densely positioned contrast-detection AF points\u003cspan\u003e \u003c\/span\u003eto improve focus.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003e4D FOCUS: Fast AF speed\u003c\/h2\u003e\n\u003ch3 class=\"t7\"\u003eUp to two times\u003cspan\u003e \u003c\/span\u003efaster AF performance\u003c\/h3\u003e\n\u003cp class=\"p3\"\u003eCombining focal-plane phase-detection AF for excellent speed and tracking plus high-precision contrast-detection AF, Sony’s sophisticated Fast Hybrid AF can capture fast-moving subjects in razor-sharp images. This system advances performance to double AF speed.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003e4D FOCUS: Steadfast tracking\u003c\/h2\u003e\n\u003ch3 class=\"t7\"\u003eEnhanced AF tracking for swiftly moving subjects\u003c\/h3\u003e\n\u003cp class=\"p3\"\u003eThe AF performance inherited from the α9 accounts for AF tracking with enhanced precision for continuous shooting of quick action. With faster image sensor readout, even complex subject motion can be tracked and sudden movements can be predicted with great precision, allowing you to capture decisive moments.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t7\"\u003eReliable AF down to EV-3\u003cspan\u003e \u003c\/span\u003ebrightness\u003c\/h2\u003e\n\u003cp class=\"p3\"\u003eAdvanced AF algorithms contribute to high AF precision down to light levels as low as EV-3, for more reliable autofocus in dark scenes.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t7\"\u003eFocal-plane phase-detection AF supports A-mount lenses\u003c\/h2\u003e\n\u003cp class=\"p3\"\u003e693-point focal-plane phase-detection AF not only covers a wide area and responds instantly — it offers the benefits of high tracking performance even with an A-mount lens mounted via mount adaptor LA-EA3.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eEye AF revolutionises portraiture\u003c\/h2\u003e\n\u003cp class=\"p3\"\u003eWith the α7 III, Eye AF can now be used with AF-C mode, for fast, effective eye detection\/tracking performance when shooting stills. The easy maintenance of optimum focus on moving subjects can totally transform your portraiture.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t2\"\u003eFast continuous shooting captures the height of a moment\u003c\/h2\u003e\n\u003cp class=\"p2\"\u003eThe α7 III can shoot in a continuous burst at up to 10 fps with AF\/AE tracking\u003cspan\u003e \u003c\/span\u003eand up to 8 fps burst shooting when shooting with live-view mode. The camera also supports silent shooting\u003cspan\u003e \u003c\/span\u003eat up to 10 fps with AF\/AE tracking at maximum resolution.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"t2\"\u003eHigh-resolution 4K HDR\u003c\/h2\u003e\n\u003cp class=\"p2\"\u003eAs well as new capability of recording stunning 4K movies\u003cspan\u003e \u003c\/span\u003ethrough 2.4-timeshigher oversampling, the camera features a new HLG (Hybrid Log-Gamma)\u003cspan\u003e \u003c\/span\u003epicture profile, supporting instant HDR workflow.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e \u003c\/p\u003e\n\u003cbr\u003e\n\u003cul\u003e\u003c\/ul\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":41391890563227,"sku":"CAM007557","price":2649.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1693138_3950843a-c9f5-4235-9796-27c177df445d.jpg?v=1634637548"},{"product_id":"sony-fe-70-300mm-f4-5-5-6-g-oss-lens-b-stock","title":"Sony FE 70-300mm f4.5-5.6 G OSS Lens - B Stock","description":"\u003ch4\u003e\u003c\/h4\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eB Stock:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eDamage to original box, item will be shipped in a white box, lens has been fully tested and in working condition \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Sony FE 70-300mm f4.5-5.6 G OSS telephoto zoom lens adds to the already impressive full-frame line-up of Sony E-mount lenses. The lens represents the first Sony alpha E-mount lens to reach a 300mm focal length, featuring high resolution and excellent overall optical performance throughout the entirety of its range. The telephoto zoom also features a minimum focusing distance of less than 3 feet (0.9m) and a maximum magnification of 0.31x, making it an ideal choice for tele-macro photography.\u003c\/span\u003e\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":41391999221915,"sku":"CAM007559","price":979.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1595210_6c6dc2ad-1ebd-4b2e-924c-b23cdedff3e8.jpg?v=1634639619"},{"product_id":"sony-fe-12-24mm-f4-g-lens-b-stock","title":"Sony FE 12-24mm F4 G Lens - B Stock","description":"\u003ch4\u003e\u003c\/h4\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eB Stock:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003edamage to original box, item will be shipped in a white box, lens has been fully tested and in working condition \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe FE 12-24mm f4 G ultra-wide angle lens is Sony’s widest full-frame E-Mount lens, offering dynamic perspective for landscape, architecture or interior images. It is equally suited to stills or video work.\u003c\/span\u003e\u003c\/p\u003e","brand":"Swains","offers":[{"title":"Default Title","offer_id":41392019636379,"sku":"CAM007560","price":1299.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1165\/5118\/products\/1627920_f76d93b9-9a61-4497-833e-199948316b23.jpg?v=1634640050"}],"url":"https:\/\/www.cambrianphoto.co.uk\/collections\/menu-popular-brands-sony-lenses.oembed?page=5","provider":"Cambrian Photography","version":"1.0","type":"link"}